Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative - S&P Global Ratings’ Credit Research

Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative

Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative - S&P Global Ratings’ Credit Research
Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative
Published Oct 27, 2011
1505 words — Published Oct 27, 2011
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Abstract:

U.S. Internet subscription provider Netflix's domestic net subscriber base has declined as a result of a recent price hike and negative publicity. We are lowering our corporate credit rating on the company to 'BB' with a negative outlook, from 'BB+'. The negative rating outlook reflects our view that profitability will be pressured over the intermediate term because of investments for international expansion and rising content costs. CHICAGO (Standard&Poor's) Oct. 27, 2011--Standard&Poor's Ratings Services lowered its rating on Los Gatos, Calif.-based Netflix Inc. to 'BB' from 'BB+'. The rating outlook is negative. At the same time, we lowered our issue-level rating on the company's debt by one notch in conjunction with the downgrade. The recovery ratings on

  
Brief Excerpt:

RESEARCH Netflix Inc. Rating Lowered To '##' On Declining Subscriber Base; Outlook Negative Publication date: 27-Oct-2011 Primary Credit Analyst: Andy Liu, Chicago (1) 312-233-7052; andy_liu@standardandpoors.com Secondary Contacts:...

  
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Ratings Action

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GICS
Internet Retail (25502020)
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Global Issuers
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MLA:
S&P Global Ratings’ Credit Research. "Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative" Oct 27, 2011. Alacra Store. May 22, 2025. <http://www.alacrastore.com/s-and-p-credit-research/Netflix-Inc-Rating-Lowered-To-BB-On-Declining-Subscriber-Base-Outlook-Negative-905913>
  
APA:
S&P Global Ratings’ Credit Research. (). Netflix Inc. Rating Lowered To 'BB' On Declining Subscriber Base; Outlook Negative Oct 27, 2011. New York, NY: Alacra Store. Retrieved May 22, 2025 from <http://www.alacrastore.com/s-and-p-credit-research/Netflix-Inc-Rating-Lowered-To-BB-On-Declining-Subscriber-Base-Outlook-Negative-905913>
  
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