The following is excerpted from the question-and-answer section of the transcript.
(Questions from industry analysts are provided in full, but answers are omitted - download the transcript to see the full question-and-answer session)
Question: Jeff Van Sinderen - B. Riley - Analyst
: Hi. Good morning, everyone. Just sort of, I guess, a conceptual question around Meta, can you say -- and I'm surprised that they're not responding
at all. That seems really unusual to me, you think that Meta has any idea that by default, their band is actually supporting injury and perhaps death
with firearms by just not enabling people to learn about non-lethal and just anymore around that because it just seems like such a strange position
for them to take?
Question: Jeff Van Sinderen - B. Riley - Analyst
: Okay. That's helpful. I think to understand that maybe it's just, you said a knee-jerk reaction and Meta needs to dig into it a little bit deeper, and I
guess kind of understood the powerful platform that they have and actually do some good and prevent injury in this world.
Maybe we can turn to -- I realize you went through guidance, but I guess just thinking along the lines of order of magnitude maybe what are you
thinking about the revenue progression over the remainder of this year, maybe considering various year-over-year comparison elements? Because
I know we've got some of those, and obviously, you've got some episodic elements, in some of your businesses. And then also just kind of considering
the increasing penetration of dealer sales. Maybe you can just touch on anticipation for gross margin progression over the next couple of quarters?
Question: Jeff Van Sinderen - B. Riley - Analyst
: Okay. Thanks for taking my questions. I'll take the rest offline.
Question: Jim McIlree - Dawson James - Analyst
: Thank you. Good morning. I'm hoping that you can help me understand the cost differences in advertising through the alternative websites that
you discussed versus Meta and as well as preliminarily what you think the take rate would be. So if you have to make up numbers about 10,000 at
Meta in order to get 1,000 in sales, how many would you have to put out on this alternative website? So I'm just trying to again understand response
rates and costs of switching the (inaudible).
Question: Jim McIlree - Dawson James - Analyst
: And as far as the -- David, your discussion about gross margin that obviously assumes some mix shift away from direct to consumer. Does that
have a big impact on your prediction that gross margins improve modestly over the next couple of quarters? Or we seeing two things happen:
one, we're getting rid of the old inventory, but we're getting hit by the change in the mix?
Question: Jim McIlree - Dawson James - Analyst
: Got it. Okay. Thank you. That's it from me.
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