Shift Technologies Inc Q1 2022 Earnings Call Transcript

The following is excerpted from the question-and-answer section of the transcript.

Question: Naved Ahmad Khan - Truist Securities, Inc., Research Division - Analyst : A couple of questions. So George, as you think about your marketing spend this year versus last year, I guess, Q1, you saw a decline because of, called out, the overlap that you had last year. But how should we think about the cadence for the rest of the year as it compares to last year? And then on the guidance, Oded, if I have to kind of think about the shape of the year, it seems like the EBITDA margin improvement is more back half-loaded. And given the environment we're in, pretty volatile with respect to pricing and all that, how much confidence do you have in kind of hitting the midpoint of that guide you talked about?

Question: Naved Ahmad Khan - Truist Securities, Inc., Research Division - Analyst : Yes. Maybe just on the actual [ramp], I think you're not expanding into new markets. Would you get greater efficiency despite -- on marketing despite being in the market that you're currently in and kind of getting more share there when they're much more efficient?