DoubleVerify Holdings Inc at William Blair Growth Stock Conference Transcript

The following is excerpted from the question-and-answer section of the transcript.

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : So, let's get -- just to start off on a high level. If you can just give everybody in the room a little bit of an overlay of what DoubleVerify does, what role do you play in the digital advertising ecosystem and what the value that you provide for your customers?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Okay. And so, this is kind of role that you play above the digital advertising ecosystem, where are advertisers in terms of just adoption of third-party verification solutions, is it still greenfield? Do we -- are we in a replacement cycle? Like where do you think we are?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : And so, if you have a hypothetically an advertiser that says, hey, I'm going to switch my ad spend from one platform to another. How does that impact DoubleVerify?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Okay. One of the parts of your growth story that has stuck out to me is the premium solutions, specifically Authentic Brand Suitability, that's a fairly large product today. It's growing very fast. Talk about some of the drivers behind that growth and how much room is there still left for ABS to continue growing?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Yeah. So, I think from what I picked up is that ABS is a big competitive differentiator for DV in the market. When you're talking about expansion deals, when you're talking about new customers that are coming into the platform, maybe just walk through the competitive dynamics in this space. Talk about like how have your win rates changed over time? And what's the messaging that's resonating with customers when they are doing an RFP in third party ad verification?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Yeah, sticking on the ROI point, I think it's pretty evident the value that you provide for advertisers, what kind of pricing power do you have in this market and how have you exercised that over last couple of years?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Yeah. Part of the volume expansion play, I think is going to be new partnerships, right? And you've announced, I think, several over the last year or so one of those is an expanded partnership with Meta. Talk about that partnership a little bit. Where are you in deployment? What can that mean for DoubleVerify over the next two, three, four years?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Okay. Do think the ramp on something like getting into Meta's news feed would be relatively quicker or slower than newer channels, like, let's say Netflix, ad supported tier because presumably advertisers have a ad strategy on Meta's news feed already, right? How do you think that dynamic might impact your time to revenue?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Okay. Another social platform that's been growing very fast as TikTok and I think you've expanded your presence within TikTok as well. What are you seeing in terms of growth trends with TikTok? And how are you leaning into that ecosystem to help your advertisers do brand safety verification with that platform?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : So just kind of zooming out for a second, obviously, kind of coming into this year with the macro backdrop the way it is, there's been some concern about the ad markets, right, like marketing budgets, ad spend, et cetera. What have you seen thus far in terms of spending to date, spending patterns? And how are you seeing that flow through to your revenue into your financials? REFINITIV STREETEVENTS | www.refinitiv.com | Contact Us consent of Refinitiv. 'Refinitiv' and the Refinitiv logo are registered trademarks of Refinitiv and its affiliated companies. JUNE 05, 2024 / NTS, DV.N - DoubleVerify Holdings Inc at William Blair Growth Stock Conference

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : And in your business, would you anticipate seeing that on the programmatic side, the direct side, how would it break down maybe in on the direct side? You mentioned programmatic might be a little bit more quarter to quarter --

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : And at the same time, there is this dynamic right of new inventory coming to market. We see Netflix, right, adding an ad-supported tier does not doing the same thing. And the reports say that Amazon might do the same thing with Prime. How does that impact you? How do you benefit from that trend? And maybe talk about some of the partnerships that you have in that arena.

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : I want to touch on -- go back to the business a little bit. One of the trends we saw I think late last year was international growth slowed down going into the back half of '22. Since then, we've seen a reacceleration. What's been driving that uptick in growth again? And what changes have you made in the business that have contributed to that?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : When we think about international expansion for DV specifically, does that end up being net new international brands that are coming on and verifying? Or is it because you serve this group of large advertisers, is it multinationals that are in the Americas, but also in Europe or in APAC?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : I want to turn to Attention, which new kind of premium product that you might launch. What is Attention for folks that don't know? And where are we in the rollout of that solution?

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : Well, we'll look forward to that to come in future years.

Question: Arjun Bhatia - William Blair & Company, L.L.C. - Analyst : That's all the time we have. Mark, thank you so much for joining us. Thanks, everyone.