Overview Key strengths Key risks The company?s position as the largest global streaming video on demand (SVOD) service. Increasing cost of streaming services could raise churn across the streaming ecosystem. Large subscriber base in both domestic and international markets. Competition for subscribers and content Well-recognized brand name and pricing power. Strong free cash flow generation and improving margin. Netflix continues to be at the forefront of the evolution in television consumption and the leader in the global SVOD market since its inception. Its leadership position and significant investments in content and marketing have resulted in a globally recognizable brand, strong customer retention, and pricing power. This has led to strong revenue growth, operating leverage, and sustained profitability. Netflix rolled out