NEW YORK (Standard&Poor's) April 29, 2011--Standard&Poor's Ratings Services today said that first-quarter 2011 results for Akron, Ohio-based The Goodyear Tire&Rubber Co. (BB-/Stable/--) were consistent with the current rating. In the first quarter, sales were $5.4 billion, up 26.5% from the quarter a year ago, because of higher tire sales and a better price mix. The company's segment operating profit was $327 million, compared with $240 million a year ago, and reflects a stronger price mix of $361 million that almost offset the $385 million in rising raw material costs. Goodyear reported record sales in all of its geographical segments. Moreover, segment operating income in North America was $40 million, compared with a negative $14