Adobe Inc Exceptional Leaders and Ideas Hosted by Morgan Stanley Transcript

The following is excerpted from the question-and-answer section of the transcript.

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : With the world currently captivated by Generative AI and all the innovations around these technologies. I can't think of a better time to be talking with the CEO of Adobe about how you plan to navigate through these innovations. Where do you think we are in the evolution of Generative AI? And is this going to be as big of an innovation as we are all making this out to be?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : How do you keep in touch with these innovations? How do you make sure that you're seeing what's going on within the technology landscape, within the marketing landscape, within the creativity landscape to ensure that you're leading Adobe in the right direction?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : You've talked about leaders falling into two categories; flag planters and road builders. I think what stands out about your leadership at Adobe is your ability to do both. So what have you learned along the way about striking that balance between thinking about the big picture but also ensuring that the organization is able to execute in those endeavors.

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : I think one of the things that Adobe is well known for is the innovation that enables you to create new categories and new products. What do you think is unique to the Adobe culture to be that product creator? To be that category creator in the market that you play in? REFINITIV STREETEVENTS | www.refinitiv.com | Contact Us consent of Refinitiv. 'Refinitiv' and the Refinitiv logo are registered trademarks of Refinitiv and its affiliated companies. SEPTEMBER 26, 2024 / NTS, MS.N - Adobe Inc Exceptional Leaders and Ideas Hosted by Morgan Stanley

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : What specifically has Adobe done to stay ahead of the curve on this technology cycle?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : You talk to us a little bit about the role that AI is playing that internally today?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : So these developments aren't without controversy and for your end customers, particularly the creative professionals, There's fears out there about their IP being utilized without them getting compensated. There's fears about them getting automated away and their job security. What would you say to the creators to persuade them that AI is a positive development for their careers, for their industry?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : You're a strong believer in that elasticity of the demand, right? If the tools are there, more people will become creative professionals, not fewer?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : Where do you think Adobe's role is in helping to ensure that these technologies, these innovations are used for good and not malicious purposes?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : You led Adobe through a period of transition and change with the evolution of the Creative Cloud. And now we're in another period of transformation. As a leader, how do you manage the fear and excitement that comes through those periods of change, both for employees and customers?

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : So, through, a very remarkable career here at Adobe. And as Adobe CEO, you developed a reputation as a great technology CEO, you've also developed quite a reputation on the golf course. As being a very good golfer. So, I'm curious if you could play a round of golf with any current CEO, who would that be

Question: Keith Weiss - Morgan Stanley & Co. LLC - Analyst : Got it. If you need a caddie for that foursome. I'm more than happy to join along. So Shantanu, thank you so much for the time. This has been an amazing conversation.