Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| Contents | 2 | 1 |
| Graph - Introduction | 3 | 1 |
| INTRODUCTION | 4 | 1 |
| Alcoholic Drinks snapshot | 4 | 1 |
| Growth Categories 2025 (% total vol) | 4 | 1 |
| Growth Countries 2025 (% total vol) | 4 | 1 |
| Graph - Alcoholic Drinks: The Evolution of the Industry in Total Volume Litres of Pure Alcohol terms | 4 | 1 |
| Key findings | 5 | 1 |
| INTRODUCTION | 6 | 1 |
| Graph - Key facts to share | 6 | 1 |
| INTRODUCTION | 7 | 1 |
| INTRODUCTION | 8 | 1 |
| INTRODUCTION | 9 | 1 |
| Top five trends uncovered | 9 | 1 |
| INTRODUCTION | 10 | 1 |
| Drivers of consumer markets and impact on alcoholic drinks | 10 | 1 |
| Shifting Economic Power | 10 | 1 |
| Population Change | 10 | 1 |
| Environmental Shifts and Pressures | 10 | 1 |
| Technological Advances | 10 | 1 |
| Changing Values | 10 | 1 |
| INTRODUCTION | 11 | 1 |
| Adjacent industries and how they impact alcoholic drinks | 11 | 1 |
| Soft Drinks | 11 | 1 |
| Packaging | 11 | 1 |
| Consumer Foodservice | 11 | 1 |
| Consumer Foodservice (CONT) | 12 | 1 |
| STATE OF THE INDUSTRY | 13 | 1 |
| Permacrisis deepens and facing a state of suspended animation | 13 | 1 |
| Graph - Alcoholic Drinks: The Evolution of the Industry in Total Volume Litres of Pure Alcohol terms | 13 | 1 |
| STATE OF THE INDUSTRY | 14 | 1 |
| Developed and developing markets: A tale of two worlds? | 14 | 1 |
| Graph - Alcoholic Drinks: Fastest Growing Category Under Historic Period in Each Market (2020-2025) Total Value RSP | 14 | 1 |
| Graph - Alcoholic Drinks: Top 20 Markets 2025 USD Per Capita | 14 | 1 |
| STATE OF THE INDUSTRY | 15 | 1 |
| A perfect storm? | 15 | 1 |
| Graph - Graph/Chart Analysis | 15 | 1 |
| STATE OF THE INDUSTRY | 16 | 1 |
| Graph - Graph/Chart Analysis | 16 | 1 |
| STATE OF THE INDUSTRY (CONT) | 17 | 1 |
| Top companies in alcoholic drinks: Under pressure | 18 | 1 |
| Graph - Alcoholic Drinks: Top 10 Companies 2020-2025 % company value share million litres | 18 | 1 |
| COMPANIES AND PRODUCTS | 19 | 1 |
| Top companies by absolute growth: Asian momentum and global headwinds | 19 | 1 |
| Graph - Alcoholic Drinks: Top Companies Sales in 2025 and 2020-2025 % CAGR historic growth (2020-2025) - million litres | 19 | 1 |
| COMPANIES AND PRODUCTS | 20 | 1 |
| Company fragmentation: Could permacrisis become private label's opportunity? | 20 | 1 |
| Graph - Alcoholic Drinks: Market Fragmentation by Region 2020-2025 | 20 | 1 |
| COMPANIES AND PRODUCTS | 21 | 1 |
| COMPANIES AND PRODUCTS (CONT) | 22 | 1 |
| Global industry distribution: Traditionalism against the slow advance of e-commerce | 23 | 1 |
| Graph - Alcoholic Drinks: Retail Distribution by Outlet 2025 % CAGR historic period (2020-2025) - million litres | 23 | 1 |
| E-commerce: Digital frontiers and moderating great expectations | 24 | 1 |
| Graph - Top 5 Countries in E-commerce Alcoholic Drinks by Spend (USD million) and % Growth | 24 | 1 |
| Graph - Top 5 Retailers Globally in E-commerce Alcoholic Drinks by Spend (USD million) and % Growth | 24 | 1 |
| E-commerce: Digital frontiers and moderating great expectations (CONT) | 25 | 1 |
| FUTURE OUTLOOK | 26 | 1 |
| Global industry outlook: Geographic diversification adds effervescence to a flat market | 26 | 1 |
| Graph - Alcoholic Drinks: Fastest Growing Category Under Forecast Period in Each Market (2025-2030) Total Value RSP | 26 | 1 |
| Graph - Alcoholic Drinks: Top | 26 | 1 |
| FUTURE OUTLOOK | 27 | 1 |
| Top 10 markets by absolute growth: Developing markets raise a celebratory toast | 27 | 1 |
| Graph - Alcoholic Drinks: Top 10 Markets by Forecast Absolute Growth 2025-2030 Total Volume million litres | 27 | 1 |
| FUTURE OUTLOOK | 28 | 1 |
| Region by category forecast: Developing market narrative is reassuring but not linear | 28 | 1 |
| Graph - Alcoholic Drinks: Region Size and Growth by Category 2025-2030 Total Volume '000 litres & million litres | 28 | 1 |
| RTDs: Cyclical buoyancy under the lens of the Industry Forecast Model | 29 | 1 |
| Graph - Industry Forecast Model: Off-Trade RTDs in the UK 2023-2030 | 29 | 1 |
| FUTURE OUTLOOK | 30 | 1 |
| Total Trump Agenda: A spectre hangs heavy over the alcoholic drinks industry | 30 | 1 |
| Graph - Industry Forecast Model: Total Trump Agenda | 30 | 1 |
| FUTURE OUTLOOK | 31 | 1 |
| Key facts to share | 31 | 1 |
| Graph - Graph/Chart Analysis | 32 | 1 |
| CONCLUSION | 33 | 1 |
| SWOT analysis | 33 | 1 |
| Graph - S Strengths | 33 | 1 |
| CONCLUSION | 34 | 1 |
| Opportunities for growth | 34 | 1 |
| THE WORLD MARKET FOR ALCOHOLIC DRINKS | 35 | 1 |
| About the author | 35 | 1 |
| About the author: | 35 | 1 |
| Expertise areas: | 35 | 1 |
| Recent publications: | 35 | 1 |
| Euromonitor's research spans 210 countries and 99.9% of the world's consumers | 36 | 1 |
| Analysts in 100 countries | 36 | 1 |
| Graph - Strategic knowledge, tactical data and thought-provoking insights, all in one place | 36 | 1 |
| Tailor these insights to your business | 37 | 1 |