Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Table/Chart: 1 | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| SKIN CARE IN VIETNAM | 3 | 1 |
| Skin Care in Vietnam - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Skin care summary | 4 | 1 |
| SKIN CARE IN VIETNAM | 5 | 1 |
| Longevity | 5 | 1 |
| Clean Reimagined | 5 | 1 |
| Digital Consumer Journey | 5 | 1 |
| Industry Performance | 5 | 1 |
| Robust skin care growth driven by digital commerce and science-led innovation | 5 | 1 |
| SKIN CARE IN VIETNAM | 6 | 1 |
| Graph - Chart 2 Cocoon X Phuong M Chi Launch is Part of Vietnam's Digital Skin Care Journey | 6 | 1 |
| Simple purify+ expands clean, science-led routines for sensitive skin | 6 | 1 |
| SKIN CARE IN VIETNAM | 7 | 1 |
| Graph - Chart 3 Unilever's New Simple Purify+ is Rating Example of Clean Reimagined Trend | 7 | 1 |
| SKIN CARE IN VIETNAM | 8 | 1 |
| Graph - Chart 4 AHC Pro Shot Launches Professional Grade Set with Measurable Performance | 8 | 1 |
| SKIN CARE IN VIETNAM | 9 | 1 |
| Graph - HAPPY NEW YEAR TRÈ HÓA CHUÂN HÀN CÙNG AHC | 9 | 1 |
| Graph - Chart 5 Value Sales 2020-2030 | 9 | 1 |
| SKIN CARE IN VIETNAM | 10 | 1 |
| Graph - Sales of Skin Care Retail rsp VND billion Current | 10 | 1 |
| Graph - Chart 6 Volume Sales 2020-2030 | 10 | 1 |
| SKIN CARE IN VIETNAM | 11 | 1 |
| Graph - Sales of Skin Care by Category Retail rsp VND billion Current | 11 | 1 |
| SKIN CARE IN VIETNAM | 12 | 1 |
| Facial care to maintain dominance through efficacy and personalisation | 12 | 1 |
| Chart 8 Analyst Insight forSkin Care | 12 | 1 |
| E-commerce expansion and digital education to shape future of skin care | 12 | 1 |
| SKIN CARE IN VIETNAM | 13 | 1 |
| Graph - Forecast Sales of Skin Care Retail rsp VND billion Current % Y-O-Y Growth | 13 | 1 |
| Graph - Chart 10 Forecast Value Sales by Category 2025-2030 | 13 | 1 |
| SKIN CARE IN VIETNAM | 14 | 1 |
| Graph - Forecast Sales of Skin Care by Category Retail VND billion Current Value RSP CAGR 2025-2030 | 14 | 1 |
| Competitive Landscape | 14 | 1 |
| L'oréal leverages localised innovation to expand lead | 14 | 1 |
| SKIN CARE IN VIETNAM | 15 | 1 |
| Graph - Chart 11 Company Shares 2025 | 15 | 1 |
| SKIN CARE IN VIETNAM | 16 | 1 |
| Graph - Chart 12 Brand Shares 2025 | 16 | 1 |
| Table/Chart: Company Shares of Skin Care % Share (GBO) - Retail Value RSP - 2025 | 16 | 1 |
| Table/Chart: Tabular Data Analysis | 16 | 1 |
| SKIN CARE IN VIETNAM | 17 | 1 |
| Channels | 17 | 1 |
| Hasaki and guardian drive omnichannel shift as e-commerce surges | 17 | 1 |
| Table/Chart: Brand Shares of Skin Care % Share (LBN) - Retail Value RSP - 2025 | 17 | 1 |
| Table/Chart: Tabular Data Analysis | 17 | 1 |
| SKIN CARE IN VIETNAM | 18 | 1 |
| Pond's leverages tiktok and campus roadshows to boost engagement | 18 | 1 |
| Graph - Chart 13 Retail Channels 2020-2025 | 18 | 1 |
| SKIN CARE IN VIETNAM | 19 | 1 |
| Graph - Retail Channels for Skin Care Retail Value RSP 2020-2025 | 19 | 1 |
| Graph - Chart 14 Economic Context for Skin Care | 19 | 1 |
| SKIN CARE IN VIETNAM | 20 | 1 |
| Political | 20 | 1 |
| Graph - Economic | 20 | 1 |
| Technological | 20 | 1 |
| Graph - Chart 15 Real Gdp Growth 2020-2030 | 20 | 1 |
| SKIN CARE IN VIETNAM | 21 | 1 |
| Graph - Inflation | 21 | 1 |
| Consumer Context | 21 | 1 |
| Population | 21 | 1 |
| Income and Expenditure | 21 | 1 |
| Graph - Lifestyles | 21 | 1 |
| Urbanisation | 21 | 1 |
| Expanding middle class | 21 | 1 |
| Eco-consclous | 21 | 1 |
| SKIN CARE IN VIETNAM | 22 | 1 |
| Graph - Growth % | 22 | 1 |
| Graph - Chart 19 Consumer Expenditure 2020-2030 | 22 | 1 |
| SKIN CARE IN VIETNAM | 23 | 1 |
| Graph - Population by Generation Share of total population % | 23 | 1 |
| Country Reports Disclaimer | 23 | 1 |
| Beauty and Personal Care in Vietnam - Industry Overview | 24 | 1 |
| Executive Summary | 24 | 1 |
| 2025 developments | 24 | 1 |
| Key Data Insights | 24 | 1 |
| Key Industry Trends | 24 | 1 |
| SKIN CARE IN VIETNAM | 25 | 1 |
| Clean Reimagined | 25 | 1 |
| Digital Consumer Journey | 25 | 1 |
| Regulation & Transparency | 25 | 1 |
| Industry Performance | 25 | 1 |
| Digital-first launches accelerate social commerce-driven growth | 25 | 1 |
| Graph - SKIN CARE IN VIETNAM | 26 | 1 |
| Skin care brands use science-backed actives to boost trust | 26 | 1 |
| SKIN CARE IN VIETNAM | 27 | 1 |
| Graph - Simple | 27 | 1 |
| Regulatory scrutiny shifts influencer-led launches toward trust and compliance | 27 | 1 |
| SKIN CARE IN VIETNAM | 28 | 1 |
| Graph - Chart 24 Value Sales 2020-2030 | 28 | 1 |
| Graph - Chart 25 Volume Sales 2020-2030 | 28 | 1 |
| SKIN CARE IN VIETNAM | 29 | 1 |
| Graph - Sales of Beauty and Personal Care Retail volume alternative -Million units | 29 | 1 |
| Graph - Chart 26 Value Sales by Category 2025 | 29 | 1 |
| SKIN CARE IN VIETNAM | 30 | 1 |
| Graph - Sales of Beauty and Personal Care by Category Retail rsp VND billion Current | 30 | 1 |
| What's Next? | 30 | 1 |
| Premiumisation to reshape consumer routines and spending | 30 | 1 |
| SKIN CARE IN VIETNAM | 31 | 1 |
| Chart 27 Analyst Insight forBeauty and Personal Care | 31 | 1 |
| SKIN CARE IN VIETNAM | 32 | 1 |
| Graph - Chart 28 Forecast Value Sales 2020-2030 | 32 | 1 |
| Graph - Chart 29 Forecast Value Sales by Category 2025-2030 | 32 | 1 |
| SKIN CARE IN VIETNAM | 33 | 1 |
| Forecast Sales of Beauty and Personal Care by Category | 33 | 1 |
| Graph - Retail VND billion Current Value RSP CAGR 2025-2030 | 33 | 1 |
| Competitive Landscape | 33 | 1 |
| L'oréal strengthens leadership as local rivals remain niche | 33 | 1 |
| SKIN CARE IN VIETNAM | 34 | 1 |
| Graph - Chart 30 Company Shares 2025 | 34 | 1 |
| SKIN CARE IN VIETNAM | 35 | 1 |
| Table/Chart: Company Shares of Beauty and Personal Care % Share (GBO) - Retail Value RSP - 2025 | 35 | 1 |
| Table/Chart: Tabular Data Analysis | 35 | 1 |
| SKIN CARE IN VIETNAM | 36 | 1 |
| Brand Shares of Beauty and Personal Care | 36 | 1 |
| Channels | 36 | 1 |
| Offline specialists and modern grocers sustain shopper trust and trial | 36 | 1 |
| Table/Chart: % Share (LBN) - Retail Value RSP 2025 | 36 | 1 |
| Table/Chart: Tabular Data Analysis | 36 | 1 |
| SKIN CARE IN VIETNAM | 37 | 1 |
| Retail e-commerce accelerates value as social commerce scales launches | 37 | 1 |
| Retail collaborations and omnichannel launches redefine shopper engagement | 37 | 1 |
| SKIN CARE IN VIETNAM | 38 | 1 |
| Graph - Retail Channels for Beauty and Personal Care Retail Value RSP 2020-2025 | 38 | 1 |
| Graph - Chart 33 Economic Context for Beauty and Personal Care | 38 | 1 |
| SKIN CARE IN VIETNAM | 39 | 1 |
| Political | 39 | 1 |
| Graph - Economic | 39 | 1 |
| Technological | 39 | 1 |
| Graph - Chart 34 Real Gdp Growth 2020-2030 | 39 | 1 |
| SKIN CARE IN VIETNAM | 40 | 1 |
| Graph - Inflation | 40 | 1 |
| Consumer Context | 40 | 1 |
| Graph - Chart 36 Consumer Context for Beauty and Personal Care | 40 | 1 |
| SKIN CARE IN VIETNAM | 41 | 1 |
| Graph - Growth % | 41 | 1 |
| Graph - Chart 38 Consumer Expenditure 2020-2030 | 41 | 1 |
| SKIN CARE IN VIETNAM | 42 | 1 |
| Graph - Population by Generation Share of total population % | 42 | 1 |
| Country Reports Disclaimer | 42 | 1 |
