Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Tissue and Hygiene in Uruguay - Industry Overview | 2 | 1 |
| Table/Chart: 1 | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| RETAIL TISSUE IN URUGUAY | 3 | 1 |
| Retail Tissue in Uruguay - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Volume sales decline due to persistence of informal trade | 4 | 1 |
| Industry Performance | 4 | 1 |
| RETAIL TISSUE IN URUGUAY | 5 | 1 |
| Brazilian imports reshape consumer choices and brand strategies | 5 | 1 |
| Graph - Chart 1 Felpita Highlights Paper Towels Versatility with a Taller Roll | 5 | 1 |
| Graph - RETAIL TISSUE IN URUGUAY | 6 | 1 |
| Softys and felpita boost growth through versatile product launches | 6 | 1 |
| RETAIL TISSUE IN URUGUAY | 7 | 1 |
| Graph - Chart 2 Value Sales 2020-2030 | 7 | 1 |
| Graph - Chart 3 Volume Sales 2020-2030 | 7 | 1 |
| RETAIL TISSUE IN URUGUAY | 8 | 1 |
| Graph - Retail volume Thousand Tonnes | 8 | 1 |
| Graph - Chart 4 Value Sales by Category 2025 | 8 | 1 |
| RETAIL TISSUE IN URUGUAY | 9 | 1 |
| Graph - Sales of Retail Tissue by Category Retail rsp UYU million Current | 9 | 1 |
| RETAIL TISSUE IN URUGUAY | 10 | 1 |
| Paper towels to gain ground as multipurpose uses drive growth | 10 | 1 |
| Sustainability takes a back seat to price and performance | 10 | 1 |
| RETAIL TISSUE IN URUGUAY | 11 | 1 |
| Graph - Forecast Sales of Retail Tissue Retail rsp UYU million Current - % Y-O-Y Growth | 11 | 1 |
| Graph - Chart 6 Forecast Value Sales by Category 2025-2030 | 11 | 1 |
| RETAIL TISSUE IN URUGUAY | 12 | 1 |
| Forecast Sales of Retail Tissue by Category | 12 | 1 |
| Graph - Retail UYU million Current Value RSP CAGR 2025-2030 | 12 | 1 |
| Competitive Landscape | 12 | 1 |
| Softys secures dominance as local production outpaces rivals | 12 | 1 |
| RETAIL TISSUE IN URUGUAY | 13 | 1 |
| Chart 7 Company Shares 2025 | 13 | 1 |
| Graph - Chart 8 Brand Shares 2025 | 13 | 1 |
| Table/Chart: Company Shares of Retail Tissue % Share (GBO) - Retail Value RSP - 2025 | 13 | 1 |
| Table/Chart: Tabular Data Analysis | 13 | 1 |
| RETAIL TISSUE IN URUGUAY | 14 | 1 |
| Brand Shares of Retail Tissue | 14 | 1 |
| Channels | 14 | 1 |
| Supermarkets and small local grocers sustain sales as smuggling eases | 14 | 1 |
| E-commerce attracts shoppers seeking convenience for bulky products | 14 | 1 |
| Table/Chart: % Share (LBN) = Retail Value RSP 2025 | 14 | 1 |
| Table/Chart: Tabular Data Analysis | 14 | 1 |
| RETAIL TISSUE IN URUGUAY | 15 | 1 |
| Graph - Chart 9 Retail Channels 2020-2025 | 15 | 1 |
| Economic Context | 15 | 1 |
| RETAIL TISSUE IN URUGUAY | 16 | 1 |
| Graph - Political | 16 | 1 |
| Graph - Economic | 16 | 1 |
| Technological | 16 | 1 |
| Graph - Chart 11 Real GDP Growth 2020-2030 | 16 | 1 |
| Graph - RETAIL TISSUE IN URUGUAY | 17 | 1 |
| Consumer Context | 17 | 1 |
| Graph - Chart 13 Consumer Context for Retail Tissue | 17 | 1 |
| RETAIL TISSUE IN URUGUAY | 18 | 1 |
| Graph - Income and Expenditure | 18 | 1 |
| Graph - Lifestyles | 18 | 1 |
| Graph - Chart 14 Population 2020-2030 | 18 | 1 |
| RETAIL TISSUE IN URUGUAY | 19 | 1 |
| Graph - Population | 19 | 1 |
| Graph - Chart 15 Consumer Expenditure 2020-2030 | 19 | 1 |
| RETAIL TISSUE IN URUGUAY | 20 | 1 |
| Graph - Population by Generation Share of total population % | 20 | 1 |
| Country Reports Disclaimer | 20 | 1 |
| Tissue and Hygiene in Uruguay - Industry Overview | 21 | 1 |
| Executive Summary | 21 | 1 |
| Shifting demographics and economic factors shape demand | 21 | 1 |
| Key Data Insights | 21 | 1 |
| Key Industry Trends | 21 | 1 |
| RETAIL TISSUE IN URUGUAY | 22 | 1 |
| Premiumization | 22 | 1 |
| Clean Wellness | 22 | 1 |
| Diversity & Inclusivity | 22 | 1 |
| Industry Performance | 22 | 1 |
| Shifting demographics and economic factors shape demand | 22 | 1 |
| Babysec premium pants and adult incontinence products see diverging fortunes | 22 | 1 |
| RETAIL TISSUE IN URUGUAY | 23 | 1 |
| Graph - Chart 18 Softys Launches a Premium line of Disposable Pants | 23 | 1 |
| RETAIL TISSUE IN URUGUAY | 24 | 1 |
| Ladysoft targets sensitive skin to boost loyalty | 24 | 1 |
| Graph - Chart 19 Softys Introduces New Towel for Sensitive Skin | 24 | 1 |
| RETAIL TISSUE IN URUGUAY | 25 | 1 |
| Inclusion trend drives launches of products tailored to different consumers' needs | 25 | 1 |
| Graph - Chart 20 Kimberly-Clark Launches a New Kotex Pantyliner with Extra Absorption | 25 | 1 |
| Graph - RETAIL TISSUE IN URUGUAY | 26 | 1 |
| Graph - Chart 21 Value Sales 2020-2030 | 26 | 1 |
| RETAIL TISSUE IN URUGUAY | 27 | 1 |
| Graph - Sales of Tissue and Hygiene Retail rsp UYU million Current | 27 | 1 |
| Graph - Chart 22 Value Sales by Category 2025 | 27 | 1 |
| RETAIL TISSUE IN URUGUAY | 28 | 1 |
| Graph - Sales of Tissue and Hygiene by Category Retail rsp UYU million Current | 28 | 1 |
| Changing demographics set to drive growth for retail adult incontinence | 28 | 1 |
| RETAIL TISSUE IN URUGUAY | 29 | 1 |
| Premium nappies and menstrual care set to drive innovation as incomes rise | 29 | 1 |
| RETAIL TISSUE IN URUGUAY | 30 | 1 |
| Graph - Chart 23 Forecast Value Sales 2020-2030 | 30 | 1 |
| Graph - Chart 24 Forecast Value Sales by Category 2025-2030 | 30 | 1 |
| RETAIL TISSUE IN URUGUAY | 31 | 1 |
| Forecast Sales of Tissue and Hygiene by Category | 31 | 1 |
| Graph - Retail UYU million Current Value RSP CAGR 2025-2030 | 31 | 1 |
| Competitive Landscape | 31 | 1 |
| Softys consolidates its lead as rivals lag behind | 31 | 1 |
| RETAIL TISSUE IN URUGUAY | 32 | 1 |
| Chart 25 Company Shares 2025 | 32 | 1 |
| Table/Chart: Company Shares of Tissue and Hygiene % Share (GBO) - Retail Value RSP - 2025 | 32 | 1 |
| Table/Chart: Tabular Data Analysis | 32 | 1 |
| RETAIL TISSUE IN URUGUAY | 33 | 1 |
| Brand Shares of Tissue and Hygiene | 33 | 1 |
| Channels | 33 | 1 |
| Retail e-commerce and small local grocers grow through price and convenience | 33 | 1 |
| Table/Chart: % Share (LBN) - Retail Value RSP 2025 | 33 | 1 |
| Table/Chart: Tabular Data Analysis | 33 | 1 |
| RETAIL TISSUE IN URUGUAY | 34 | 1 |
| Graph - Chart 27 Retail Channels 2020-2025 | 34 | 1 |
| Economic Context | 35 | 1 |
| Political | 35 | 1 |
| Graph - Chart 28 Economic Context for Tissue and Hygiene | 35 | 1 |
| Graph - Economic | 35 | 1 |
| Technological | 35 | 1 |
| Graph - Chart 29 Real GDP Growth 2020-2030 | 35 | 1 |
| RETAIL TISSUE IN URUGUAY | 36 | 1 |
| Graph - Inflation | 36 | 1 |
| Consumer Context | 36 | 1 |
| Graph - Chart 31 Consumer Context for Tissue and Hygiene | 36 | 1 |
| RETAIL TISSUE IN URUGUAY | 37 | 1 |
| Graph - Income and Expenditure | 37 | 1 |
| Graph - Lifestyles | 37 | 1 |
| Graph - Chart 32 Population 2020-2030 | 37 | 1 |
| RETAIL TISSUE IN URUGUAY | 38 | 1 |
| Graph - Population | 38 | 1 |
| Graph - Chart 33 Consumer Expenditure 2020-2030 | 38 | 1 |
| RETAIL TISSUE IN URUGUAY | 39 | 1 |
| Graph - Population by Generation Share of total population % | 39 | 1 |
| Country Reports Disclaimer | 39 | 1 |
