Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| Tissue and Hygiene in Ghana - Industry Overview | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| Tissue and Hygiene in Ghana - Industry Overview (CONT) | 3 | 1 |
| Retail Tissue in Ghana - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Retail tissue summary | 4 | 1 |
| Industry Performance | 4 | 1 |
| Everpack and shine brands increase affordability and accessibility for households | 4 | 1 |
| RETAIL TISSUE IN GHANA | 5 | 1 |
| Graph - Chart 1 Value Sales 2020-2030 | 5 | 1 |
| RETAIL TISSUE IN GHANA | 6 | 1 |
| Graph - Sales of Retail Tissue Retail volume Thousand Tonnes | 6 | 1 |
| Graph - Chart 3 Value Sales by Category 2025 | 6 | 1 |
| RETAIL TISSUE IN GHANA | 7 | 1 |
| Graph - Sales of Retail Tissue by Category Retail rsp GHS million Current | 7 | 1 |
| Urban shoppers shift towards portable and bulk tissue formats | 7 | 1 |
| RETAIL TISSUE IN GHANA | 8 | 1 |
| Toilet paper dominates as facial tissues drive growth momentum | 8 | 1 |
| Sustainability and digital engagement reshape tissue brand strategies | 8 | 1 |
| RETAIL TISSUE IN GHANA | 9 | 1 |
| Graph - Forecast Sales of Retail Tissue Retail rsp GHS million Current % Y-O-Y Growth | 9 | 1 |
| Graph - Chart 5 Forecast Value Sales by Category 2025-2030 | 9 | 1 |
| RETAIL TISSUE IN GHANA | 10 | 1 |
| Forecast Sales of Retail Tissue by Category | 10 | 1 |
| Graph - Retail GHS million = Current Value RSP CAGR 2025-2030 | 10 | 1 |
| Competitive Landscape | 10 | 1 |
| Flora leverages awards and media to expand brand loyalty | 10 | 1 |
| RETAIL TISSUE IN GHANA | 11 | 1 |
| Chart 6 Company Shares 2025 | 11 | 1 |
| Chart 7 Brand Shares 2025 | 11 | 1 |
| Table/Chart: Company Shares of Retail Tissue % Share (GBO) - Retail Value RSP - 2025 | 11 | 1 |
| Table/Chart: Tabular Data Analysis | 11 | 1 |
| Table/Chart: Brand Shares of Retail Tissue % Share (LBN) - Retail Value RSP 2025 | 11 | 1 |
| RETAIL TISSUE IN GHANA | 12 | 1 |
| Small local grocers drive tissue accessibility with flexible pricing | 12 | 1 |
| Online platforms attract urban shoppers with convenience and variety | 12 | 1 |
| RETAIL TISSUE IN GHANA | 13 | 1 |
| Graph - Retail Channels for Retail Tissue Retail Value RSP 2020-2025 | 13 | 1 |
| Graph - Chart 9 Economic Context for Retail Tissue | 13 | 1 |
| RETAIL TISSUE IN GHANA | 14 | 1 |
| Political | 14 | 1 |
| Graph - Economic | 14 | 1 |
| Technological | 14 | 1 |
| Graph - Chart 10 Real Gdp Growth 2020-2030 | 14 | 1 |
| Graph - RETAIL TISSUE IN GHANA | 15 | 1 |
| Consumer Context | 15 | 1 |
| Graph - Chart 12 Consumer Context for Retail Tissue | 15 | 1 |
| RETAIL TISSUE IN GHANA | 16 | 1 |
| Income and Expenditure | 16 | 1 |
| Graph - Lifestyles | 16 | 1 |
| Graph - Chart 13 Population 2020-2030 | 16 | 1 |
| RETAIL TISSUE IN GHANA | 17 | 1 |
| Graph - Consumer Expenditure | 17 | 1 |
| Graph - Chart 15 Population by Generation 2025 | 17 | 1 |
| Graph - Source: Euromonitor International | 17 | 1 |
| RETAIL TISSUE IN GHANA | 18 | 1 |
| Country Reports Disclaimer | 18 | 1 |
| Graph - Report closing date: 9 March 2026 | 18 | 1 |
| Tissue and Hygiene in Ghana - Industry Overview | 19 | 1 |
| Executive Summary | 19 | 1 |
| 2025 developments | 19 | 1 |
| Key Data Insights | 19 | 1 |
| Key Industry Trends | 19 | 1 |
| RETAIL TISSUE IN GHANA | 20 | 1 |
| Graph - Affordability | 20 | 1 |
| Surge of E-commerce | 20 | 1 |
| Sustainability | 20 | 1 |
| Industry Performance | 20 | 1 |
| RETAIL TISSUE IN GHANA | 21 | 1 |
| Graph - Chart 17 Coniwas Launches 2025 Ghana Wash Week with Spotlight on Reusable Menstrual Pad Standards | 21 | 1 |
| Graph - RETAIL TISSUE IN GHANA | 22 | 1 |
| Digital platforms accelerate access to premium nappies and wipes for urban families | 22 | 1 |
| RETAIL TISSUE IN GHANA | 23 | 1 |
| Graph - Retail rsp GHS million Current | 23 | 1 |
| Graph - Chart 19 Value Sales by Category 2025 | 23 | 1 |
| RETAIL TISSUE IN GHANA | 24 | 1 |
| Graph - Sales of Tissue and Hygiene by Category Retail rsp GHS million Current | 24 | 1 |
| Graph - I - | 24 | 1 |
| RETAIL TISSUE IN GHANA | 25 | 1 |
| Chart 20 Analyst Insight for Tissue and Hygiene | 25 | 1 |
| RETAIL TISSUE IN GHANA | 26 | 1 |
| Graph - Forecast Sales of Tissue and Hygiene Retail rsp GHS million Current - 96 Y-O-Y Growth | 26 | 1 |
| Graph - Chart 22 Forecast Value Sales by Category 2025-2030 | 26 | 1 |
| RETAIL TISSUE IN GHANA | 27 | 1 |
| Forecast Sales of Tissue and Hygiene by Category | 27 | 1 |
| Graph - Retail GHS million = Current Value RSP CAGR 2025-2030 | 27 | 1 |
| Competitive Landscape | 27 | 1 |
| RETAIL TISSUE IN GHANA | 28 | 1 |
| Flora kids and safare challenge incumbents with local innovation | 28 | 1 |
| Table/Chart: Company Shares of Tissue and Hygiene % Share (GBO) - Retail Value RSP - 2025 | 28 | 1 |
| Table/Chart: Tabular Data Analysis | 28 | 1 |
| RETAIL TISSUE IN GHANA | 29 | 1 |
| Brand Shares of Tissue and Hygiene | 29 | 1 |
| Channels | 29 | 1 |
| Small local grocers retain shoppers as modern outlets expand | 29 | 1 |
| Table/Chart: % Share (LBN) = Retail Value RSP - 2025 | 29 | 1 |
| Table/Chart: Tabular Data Analysis | 29 | 1 |
| RETAIL TISSUE IN GHANA | 30 | 1 |
| Online retailers target premium shoppers but scale remains limited | 30 | 1 |
| Graph - Chart 25 Retail Channels 2020-2025 | 30 | 1 |
| RETAIL TISSUE IN GHANA | 31 | 1 |
| Graph - Retail Channels for Tissue and Hygiene Retail Value RSP 2020-2025 | 31 | 1 |
| Graph - Chart 26 Economic Context for Tissue and Hygiene | 31 | 1 |
| RETAIL TISSUE IN GHANA | 32 | 1 |
| Political | 32 | 1 |
| Graph - Economic | 32 | 1 |
| Technological | 32 | 1 |
| Graph - Chart 27 Real Gdp Growth 2020-2030 | 32 | 1 |
| RETAIL TISSUE IN GHANA | 33 | 1 |
| Graph - Inflation | 33 | 1 |
| Consumer Context | 33 | 1 |
| Graph - Chart 29 Consumer Context for Tissue and Hygiene | 33 | 1 |
| RETAIL TISSUE IN GHANA | 34 | 1 |
| Income and Expenditure | 34 | 1 |
| Graph - Lifestyles | 34 | 1 |
| Graph - Chart 30 Population 2020-2030 | 34 | 1 |
| RETAIL TISSUE IN GHANA | 35 | 1 |
| Graph - Chart 31 Consumer Expenditure 2020-2030 | 35 | 1 |
| Graph - Chart 32 Population by Generation 2025 | 35 | 1 |
| RETAIL TISSUE IN GHANA | 36 | 1 |
| Country Reports Disclaimer | 36 | 1 |
| Graph - Report closing date: 9 March 2026 | 36 | 1 |
