Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 3 | 1 |
| Home Products Specialists in Thailand - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Home products specialists summary | 4 | 1 |
| Key Industry Trends | 4 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 5 | 1 |
| Industry Performance | 5 | 1 |
| Muted performance amid economic uncertainty and weak discretionary demand | 5 | 1 |
| Ikea and homepro drive digital-first shopping with new store concepts | 5 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 6 | 1 |
| Graph - Chart 2 Ikea leverages e-commerce to tailor to the needs of the Thai consumers | 6 | 1 |
| Graph - Chart 3 Value Sales 2020-2030 | 6 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 7 | 1 |
| Graph - Retail rsp ex VAT THB million Current | 7 | 1 |
| Graph - Chart 4 Value Sales by Category 2025 | 7 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 8 | 1 |
| Graph - Sales of Home Products Specialists by Category Retail rsp ex VAT - THB million Current | 8 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 9 | 1 |
| Premiumisation and e-commerce reshape the competitive landscape | 9 | 1 |
| Pet shops outpace other channels as humanisation fuels sustained growth | 9 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 10 | 1 |
| Graph - Chart 5 Forecast Value Sales 2020-2030 | 10 | 1 |
| Graph - Chart 6 Forecast Value Sales by Category 2025-2030 | 10 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 11 | 1 |
| Forecast Sales of Home Products Specialists by Category | 11 | 1 |
| Graph - Retail ex VAT THB million Current Value RSP CAGR 2025-2030 | 11 | 1 |
| Competitive Landscape | 11 | 1 |
| Homepro expands multi-format reach to widen sales lead | 11 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 12 | 1 |
| Chart 7 Analyst Insight for Home Products Specialists | 12 | 1 |
| Thaiwatsadu solidifies its second position | 12 | 1 |
| Pet us captures rising pet ownership with specialised retail experiences | 12 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 13 | 1 |
| Chart 8 Company Shares 2025 | 13 | 1 |
| Graph - Chart 9 Brand Shares 2025 | 13 | 1 |
| Table/Chart: Company Shares of Home Products Specialists % Share (GBO) - Retail Value RSP ex VAT - 2025 | 13 | 1 |
| Table/Chart: Tabular Data Analysis | 13 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 14 | 1 |
| Economic Context | 14 | 1 |
| Table/Chart: Brand Shares of Home Products Specialists % Share (LBN) - Retail ex VAT Value RSP - 2025 | 14 | 1 |
| Table/Chart: Tabular Data Analysis | 14 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 15 | 1 |
| Political | 15 | 1 |
| Graph - Economic | 15 | 1 |
| Technological | 15 | 1 |
| Graph - Chart 11 Real Gdp Growth 2020-2030 | 15 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 16 | 1 |
| Graph - Inflation | 16 | 1 |
| Consumer Context | 16 | 1 |
| Population | 16 | 1 |
| Graph - Chart 13 Consumer Context for Home Products Specialists | 16 | 1 |
| Income and Expenditure | 16 | 1 |
| Lifestyles | 16 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 17 | 1 |
| Graph - Population | 17 | 1 |
| Graph - Chart 15 Population by Generation 2025 | 17 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 18 | 1 |
| Graph - Report closing date: 9 April 2026 | 18 | 1 |
| Retail in Thailand - Industry Overview | 19 | 1 |
| Executive Summary | 19 | 1 |
| 2025 developments | 19 | 1 |
| Key Data Insights | 19 | 1 |
| Key Industry Trends | 19 | 1 |
| Graph - Social Commerce | 19 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 20 | 1 |
| Slower growth reflects weak consumer sentiment as retail e-commerce gains traction | 20 | 1 |
| Retail convenience is redefined by rapid fulfillment and digital touchpoints | 20 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 21 | 1 |
| Tiktok shop and temu disrupt through social commerce and price competition | 21 | 1 |
| Graph - Chart 17 Temu launches Digital Mall in Thailand | 21 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 22 | 1 |
| Graph - Sales of Retail Retail rsp ex VAT THB million Current | 22 | 1 |
| What's Next? | 22 | 1 |
| Chinese sellers set new price standards as discounters and premium outlets widen the gap | 22 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 23 | 1 |
| Retail chains leverage micro-fulfilment and social commerce to outpace traditional formats | 23 | 1 |
| Graph - Chart 19 Forecast Value Sales 2020-2030 | 23 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 24 | 1 |
| Graph - Forecast Sales of Retail by Category Retail ex VAT THB million Current Value RSP CAGR 2025-2030 | 24 | 1 |
| Competitive Landscape | 24 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 25 | 1 |
| Temu and central park transform retail experience and consumer expectations | 25 | 1 |
| Graph - HOME PRODUCTS SPECIALISTS IN THAILAND | 26 | 1 |
| Table/Chart: Company Shares of Retail % Share (GBO) - Retail Value RSP ex VAT - - 2025 | 26 | 1 |
| Table/Chart: Tabular Data Analysis | 26 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 27 | 1 |
| Operating Environment | 27 | 1 |
| Informal retail | 27 | 1 |
| Table/Chart: Brand Shares of Retail % Share (LBN) - Retail ex VAT Value RSP 2025 | 27 | 1 |
| Table/Chart: Tabular Data Analysis | 27 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 28 | 1 |
| Opening hours for physical retail | 28 | 1 |
| Table/Chart: Summary 1 Standard Opening Hours by Channel Type 2025 | 28 | 1 |
| Table/Chart: Tabular Data Analysis | 28 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 29 | 1 |
| Payday shopping | 29 | 1 |
| Mid-year and year-end sales | 29 | 1 |
| Back-to-School | 29 | 1 |
| Valentine's Day | 29 | 1 |
| Thai Mother's Day | 29 | 1 |
| Thai Father's Day | 29 | 1 |
| Economic Context | 30 | 1 |
| Political | 30 | 1 |
| Graph - Economic | 30 | 1 |
| Technological | 30 | 1 |
| Graph - Chart 26 Real Gdp Growth 2020-2030 | 30 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 31 | 1 |
| Graph - Chart 27 Inflation 2020-2030 | 31 | 1 |
| Consumer Context | 31 | 1 |
| Graph - Population | 31 | 1 |
| Lifestyles | 31 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 32 | 1 |
| Graph - Population | 32 | 1 |
| Graph - Chart 30 Population by Generation 2025 | 32 | 1 |
| HOME PRODUCTS SPECIALISTS IN THAILAND | 33 | 1 |
| Graph - Report closing date: 9 April 2026 | 33 | 1 |
