Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| HOME IMPROVEMENT IN MEXICO | 3 | 1 |
| Home Improvement in Mexico - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Home improvement summary | 4 | 1 |
| Industry Performance | 4 | 1 |
| Interceramic drives renovation demand with design-led campaigns | 4 | 1 |
| HOME IMPROVEMENT IN MEXICO | 5 | 1 |
| Graph - Chart 1 Interceramic Sells Renovation as Design, From Mr Bigfoot Campaign to First Kohler Signature Store in Mexico | 5 | 1 |
| Bosch accelerates cordless tool adoption, shifting household behaviour | 5 | 1 |
| HOME IMPROVEMENT IN MEXICO | 6 | 1 |
| Graph - Chart 2 Comex Expands Eco Range with Easy-Clean and Multi-Surface Products for Diy Painting | 6 | 1 |
| Households fuel renovation with finance reforms and rising expenditure | 6 | 1 |
| HOME IMPROVEMENT IN MEXICO | 7 | 1 |
| Graph - Chart 3 Value Sales 2020-2030 | 7 | 1 |
| Graph - Chart 4 Value Sales by Category 2025 | 7 | 1 |
| HOME IMPROVEMENT IN MEXICO | 8 | 1 |
| Graph - Retail rsp MXN million Current | 8 | 1 |
| HOME IMPROVEMENT IN MEXICO | 9 | 1 |
| Paint and finishing brands to win by making projects simpler for households | 9 | 1 |
| Design-led renovation and flexible finance to fuel sustained demand | 9 | 1 |
| HOME IMPROVEMENT IN MEXICO | 10 | 1 |
| Graph - Retail rsp MXN million current - % Y-O-Y Growth | 10 | 1 |
| Graph - Chart 6 Forecast Value Sales by Category 2025-2030 | 10 | 1 |
| HOME IMPROVEMENT IN MEXICO | 11 | 1 |
| Graph - Retail MXN million - current Value RSP CAGR 2025-2030 | 11 | 1 |
| Competitive Landscape | 11 | 1 |
| Pinturas berel strengthens leadership as rivals pursue design and innovation | 11 | 1 |
| HOME IMPROVEMENT IN MEXICO | 12 | 1 |
| Comex drives repainting demand with dual-colour launch and design partnerships | 12 | 1 |
| HOME IMPROVEMENT IN MEXICO | 13 | 1 |
| Graph - Chart 8 Brand Shares 2025 | 13 | 1 |
| Table/Chart: % Share (GBO) Retail Value RSP 2025 | 13 | 1 |
| Table/Chart: Tabular Data Analysis | 13 | 1 |
| HOME IMPROVEMENT IN MEXICO | 14 | 1 |
| Channels | 14 | 1 |
| Table/Chart: % Share (LBN) Retail Value RSP 2025 | 14 | 1 |
| Table/Chart: Tabular Data Analysis | 14 | 1 |
| HOME IMPROVEMENT IN MEXICO | 15 | 1 |
| Retail e-commerce grows as a complementary channel for specific product categories | 15 | 1 |
| Graph - Chart 9 Retail Channels 2020-2025 | 15 | 1 |
| HOME IMPROVEMENT IN MEXICO | 16 | 1 |
| Graph - Retail Value RSP 2020-2025 | 16 | 1 |
| Graph - Chart 10 Economic Context for Home Improvement | 16 | 1 |
| HOME IMPROVEMENT IN MEXICO | 17 | 1 |
| Political | 17 | 1 |
| Graph - Economic | 17 | 1 |
| Technological | 17 | 1 |
| Graph - Chart 11 Real Gdp Growth 2020-2030 | 17 | 1 |
| Graph - HOME IMPROVEMENT IN MEXICO | 18 | 1 |
| Consumer Context | 18 | 1 |
| Graph - Chart 13 Consumer Context for Home Improvement | 18 | 1 |
| HOME IMPROVEMENT IN MEXICO | 19 | 1 |
| Graph - Income and Expenditure | 19 | 1 |
| Graph - Lifestyles | 19 | 1 |
| Graph - HOME IMPROVEMENT IN MEXICO | 20 | 1 |
| Graph - Chart 15 Consumer Expenditure 2020-2030 | 20 | 1 |
| Graph - HOME IMPROVEMENT IN MEXICO | 21 | 1 |
| Country Reports Disclaimer | 21 | 1 |
| Home and Garden in Mexico - Industry Overview | 22 | 1 |
| Executive Summary | 22 | 1 |
| 2025 developments | 22 | 1 |
| Key Data Insights | 22 | 1 |
| Industry Performance | 22 | 1 |
| Ikea and vasconia set the pace as shoppers focus on trusted brands and adaptable design | 22 | 1 |
| HOME IMPROVEMENT IN MEXICO | 23 | 1 |
| Graph - Chart 17 Ikea Makes Adaptability for Small and Changing Homes Its Core Message | 23 | 1 |
| Furniture anchors spending as gardening and renovation outpace the core category | 23 | 1 |
| HOME IMPROVEMENT IN MEXICO | 24 | 1 |
| Graph - Ofertas | 24 | 1 |
| Infonavit reform and tariff changes shift spending towards domestic supply and renovation | 24 | 1 |
| HOME IMPROVEMENT IN MEXICO | 25 | 1 |
| Graph - Retail rsp MXN million - Current | 25 | 1 |
| Graph - Chart 20 Value Sales by Category 2025 | 25 | 1 |
| HOME IMPROVEMENT IN MEXICO | 26 | 1 |
| Graph - Retail rsp MXN million Current | 26 | 1 |
| HOME IMPROVEMENT IN MEXICO | 27 | 1 |
| Graph - Chart 21 Liverpool Extends Click and Collect and Credit through Small Express Stores | 27 | 1 |
| Value, local production and omnichannel ease to define the winners | 27 | 1 |
| HOME IMPROVEMENT IN MEXICO | 28 | 1 |
| Graph - Retail rsp MXN million current % Y-O-Y Growth | 28 | 1 |
| Graph - Chart 23 Forecast Value Sales by Category 2025-2030 | 28 | 1 |
| HOME IMPROVEMENT IN MEXICO | 29 | 1 |
| Competitive Landscape | 29 | 1 |
| HOME IMPROVEMENT IN MEXICO | 30 | 1 |
| HOME IMPROVEMENT IN MEXICO | 31 | 1 |
| Table/Chart: % Share (GBO) = Retail Value RSP = 2025 | 31 | 1 |
| Table/Chart: Tabular Data Analysis | 31 | 1 |
| HOME IMPROVEMENT IN MEXICO | 32 | 1 |
| Channels | 32 | 1 |
| Home improvement stores retain lead through wide offering | 32 | 1 |
| Liverpool express and home depot expand digital reach to drive innovation | 32 | 1 |
| Table/Chart: % Share (LBN) Retail Value RSP 2025 | 32 | 1 |
| Table/Chart: Tabular Data Analysis | 32 | 1 |
| HOME IMPROVEMENT IN MEXICO | 33 | 1 |
| E-commerce strengthens through click-and-collect and tailored product strategies | 33 | 1 |
| HOME IMPROVEMENT IN MEXICO | 34 | 1 |
| Graph - Retail Value RSP 2020-2025 | 34 | 1 |
| Graph - Chart 27 Economic Context for Home and Garden | 34 | 1 |
| HOME IMPROVEMENT IN MEXICO | 35 | 1 |
| Political | 35 | 1 |
| Graph - Economic | 35 | 1 |
| Technological | 35 | 1 |
| Graph - Chart 28 Real Gdp Growth 2020-2030 | 35 | 1 |
| HOME IMPROVEMENT IN MEXICO | 36 | 1 |
| Graph - Annual Rates of Inflation % | 36 | 1 |
| Consumer Context | 36 | 1 |
| Population | 36 | 1 |
| Graph - Chart 30 Consumer Context for Home and Garden | 36 | 1 |
| Income and Expenditure | 36 | 1 |
| Lifestyles | 36 | 1 |
| Graph - HOME IMPROVEMENT IN MEXICO | 37 | 1 |
| Graph - Chart 32 Consumer Expenditure 2020-2030 | 37 | 1 |
| Graph - HOME IMPROVEMENT IN MEXICO | 38 | 1 |
| Country Reports Disclaimer | 38 | 1 |
