Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| Contents | 2 | 1 |
| Graph - Conclusion | 2 | 1 |
| Contents (CONT) | 3 | 1 |
| Graph - Key findings | 4 | 1 |
| Global wellness shift calls for reinvention amid GLP-1 adoption and UPF scrutiny | 5 | 1 |
| Graph - Graph/Chart Analysis | 5 | 1 |
| Graph - Graph/Chart Analysis | 6 | 1 |
| Wellness reset: How big brands reclaim growth | 7 | 1 |
| Graph - Top 15 Brand Owners in Health and Wellness Food and Beverages 2019/2024 | 7 | 1 |
| Graph - HW Cooking Ingredients and Meals HW Dairy | 8 | 1 |
| Graph - Top 5 Claims in Health and Wellness Categories Retail Sales RSP - USD million (Forecast Period: 2024-2029, Current Year: 2024) | 8 | 1 |
| Graph - HW Hot Drinks | 8 | 1 |
| Strategic M&A becomes the fast track to winning in health and wellness | 9 | 1 |
| Graph - Graph/Chart Analysis | 9 | 1 |
| COMPETITIVE LANDSCAPE | 10 | 1 |
| Graph - Graph/Chart Analysis | 10 | 1 |
| COMPETITIVE LANDSCAPE | 11 | 1 |
| Dairy products and alternatives: Protein also needs regional scale | 11 | 1 |
| Graph - Graph/Chart Analysis | 11 | 1 |
| COMPETITIVE LANDSCAPE | 12 | 1 |
| Snacks: With high fibre the new wellness test, PepsiCo and Mars take bold steps to pass | 12 | 1 |
| Graph - Graph/Chart Analysis | 12 | 1 |
| Graph - Value Sales Share of Top 10 Brand Owners in High Fibre Snacks 2024 | 12 | 1 |
| COMPETITIVE LANDSCAPE | 13 | 1 |
| High fibre snacks will be won through scale | 13 | 1 |
| Graph - Graph/Chart Analysis | 13 | 1 |
| High fibre snacks will be won through scale (CONT) | 14 | 1 |
| Ownership models shape the future of nutrition leadership | 15 | 1 |
| Graph - Graph/Chart Analysis | 15 | 1 |
| KEY PLAYERS AND STRATEGIES | 16 | 1 |
| Graph - Competitive Landscape of Nestlé SA | 16 | 1 |
| Table/Chart: Top Competitors 2025, USD mn, Aggregated Categories Historic owner, fixed ex rates | 16 | 1 |
| Table/Chart: Tabular Data Analysis | 16 | 1 |
| Zero-sugar soft drinks require reinvention beyond sweeteners | 17 | 1 |
| Graph - Top 5 Brands and Others in No Sugar Soft Drinks 2019/2024 USD billion | 17 | 1 |
| Graph - Powerade Power Water Liquid I.V. Energy Multiplier Sugar- (Coca-Cola, US, 2025) Free Powder Concentrates (Unilever, US, 2025) | 17 | 1 |
| Graph - Source: Euromonitor International's Health and Wellness 2025 edition | 17 | 1 |
| KEY PLAYERS AND STRATEGIES | 18 | 1 |
| Functional hydration becomes a platform for daily wellbeing | 18 | 1 |
| Table/Chart: Number of Product Launches with "Electrolyte" Attribute by Top Brand Owner 2024-2025 | 18 | 1 |
| Table/Chart: Tabular Data Analysis | 18 | 1 |
| KEY PLAYERS AND STRATEGIES | 19 | 1 |
| Graph - Protein-led dairy reinvention: Competing on satiety, functionality and scientific credibility | 19 | 1 |
| KEY PLAYERS AND STRATEGIES | 20 | 1 |
| Clean eating demands reformulation today and identity change tomorrow | 20 | 1 |
| Graph - Graph/Chart Analysis | 20 | 1 |
| KEY PLAYERS AND STRATEGIES | 21 | 1 |
| Affordable wellness is the missing piece of future portfolios | 21 | 1 |
| Graph - Graph/Chart Analysis | 21 | 1 |
| Affordable wellness is the missing piece of future portfolios (CONT) | 22 | 1 |
| Graph - Key findings | 23 | 1 |
| CONCLUSION | 24 | 1 |
| Recommendations | 24 | 1 |
| Democratise wellness to defend frequency | 24 | 1 |
| About the author | 25 | 1 |
| About the author: | 25 | 1 |
| Expertise areas: | 25 | 1 |
| Recent publications: | 25 | 1 |
| Euromonitor's research spans 210 countries and 99.9% of the world's consumers | 26 | 1 |
| Analysts in 100 countries | 26 | 1 |
| Graph - Strategic knowledge, tactical data and thought-provoking insights, all in one place | 26 | 1 |
| Tailor these insights to your business | 27 | 1 |
