Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Table/Chart: 1 | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| Table/Chart: Country Reports Disclaimer | 3 | 1 |
| Table/Chart: Tabular Data Analysis | 3 | 1 |
| Colour Cosmetics in Malaysia - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Colour cosmetics summary | 4 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 5 | 1 |
| Longevity | 5 | 1 |
| Digital Consumer Journey | 5 | 1 |
| The Asian Century | 5 | 1 |
| Industry Performance | 5 | 1 |
| Asian brands expand presence, driving accessible growth and affordability | 5 | 1 |
| Hybrid products drive premium appeal | 5 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 6 | 1 |
| Wardah leverages ai to reshape shopping experience | 6 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 7 | 1 |
| Graph - Sales of Colour Cosmetics Retail rsp MYR million current | 7 | 1 |
| Graph - Chart 3 Volume Sales 2020-2030 | 7 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 8 | 1 |
| Graph - Sales of Colour Cosmetics by Category Retail rsp MYR million current | 8 | 1 |
| Graph - Chart 5 Retailers Boost Presence of C-Beauty and K-Beauty Colour Cosmetics | 8 | 1 |
| Graph - COLOUR COSMETICS IN MALAYSIA | 9 | 1 |
| Graph - COLOUR COSMETICS IN MALAYSIA | 10 | 1 |
| Graph - Chart 7 Wardah Introduces Personal Colour Expert Ai?Shopping Assistance Tool | 10 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 11 | 1 |
| Graph - Get to know your personal color to find the colors that suit you best! | 11 | 1 |
| What's Next? | 11 | 1 |
| Asian brands to drive sustained value growth | 11 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 12 | 1 |
| Value-driven innovation in hybrid beauty | 12 | 1 |
| Chart 8 What's Next? for Colour Cosmetics | 12 | 1 |
| Social media to amplify consumer engagement | 12 | 1 |
| Graph - COLOUR COSMETICS IN MALAYSIA | 13 | 1 |
| Graph - Chart 10 Forecast Value Sales by Category 2025-2030 | 13 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 14 | 1 |
| Forecast Sales of Colour Cosmetics by Category | 14 | 1 |
| Graph - Retail MYR million current Value RSP CAGR 2025-2030 | 14 | 1 |
| Competitive Landscape | 14 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 15 | 1 |
| Chart 11 Company Shares 2025 | 15 | 1 |
| Table/Chart: Company Shares of Colour Cosmetics % Share (GBO) - Retail Value RSP - 2025 | 15 | 1 |
| Table/Chart: Tabular Data Analysis | 15 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 16 | 1 |
| Brand Shares of Colour Cosmetics | 16 | 1 |
| Channels | 16 | 1 |
| Department stores lose ground as beauty specialists expand standalone presence | 16 | 1 |
| Table/Chart: % Share (LBN) - Retail Value RSP 2025 | 16 | 1 |
| Table/Chart: Tabular Data Analysis | 16 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 17 | 1 |
| Ai-driven retail e-commerce rapidly gains share with virtual try-on technologies | 17 | 1 |
| Graph - Chart 13 Retail Channels 2020-2025 | 17 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 18 | 1 |
| Products | 18 | 1 |
| The shift towards experiential digital retail | 18 | 1 |
| Pioneering virtual try-on tools and social activations | 18 | 1 |
| Strategic differentiation and value creation | 18 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 19 | 1 |
| Economic Context | 19 | 1 |
| Chart 14 Economic Context for Colour Cosmetics | 19 | 1 |
| Political | 19 | 1 |
| Graph - Economic | 19 | 1 |
| Technological | 19 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 20 | 1 |
| Graph - Real GDP Growth Real GDP Growth % | 20 | 1 |
| Graph - Chart 16 Inflation 2020-2030 | 20 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 21 | 1 |
| Graph - Population | 21 | 1 |
| Graph - Income and Expenditure | 21 | 1 |
| Lifestyles | 21 | 1 |
| Graph - Chart 18 Population 2020-2030 | 21 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 22 | 1 |
| Graph - Population | 22 | 1 |
| Graph - Chart 19 Consumer Expenditure 2020-2030 | 22 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 23 | 1 |
| Graph - Population by Generation Share of total population % | 23 | 1 |
| Country Reports Disclaimer | 23 | 1 |
| Beauty and Personal Care in Malaysia - Industry Overview | 24 | 1 |
| Executive Summary | 24 | 1 |
| 2025 developments | 24 | 1 |
| Key Data Insights | 24 | 1 |
| Key Industry Trends | 24 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 25 | 1 |
| Clean Reimagined | 25 | 1 |
| Digital Consumer Journey | 25 | 1 |
| The Asian Century | 25 | 1 |
| Industry Performance | 25 | 1 |
| Asian beauty trends and localised innovations drive robust market growth | 25 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 26 | 1 |
| Graph - Chart 22 Guardian Unveils High Number of Asia-Made Skin Care Products at Skinqi Event | 26 | 1 |
| Clean beauty and science-led products boost sales | 26 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 27 | 1 |
| Graph - Chart 23 Dove Launches Zero Deodorant in Malaysia | 27 | 1 |
| Social commerce and influencer marketing drive beauty sales in malaysia | 27 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 28 | 1 |
| Graph - Chart 24 Tiktok Beauty Fest Officially Launches Locally in 2025 | 28 | 1 |
| Graph - Chart 25 Value Sales 2020-2030 | 28 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 29 | 1 |
| Graph - Sales of Beauty and Personal Care Retail rsp MYR million Current | 29 | 1 |
| Graph - Chart 26 Volume Sales 2020-2030 | 29 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 30 | 1 |
| Graph - Sales of Beauty and Personal Care by Category Retail rsp MYR million Current | 30 | 1 |
| Specialists to leverage mass discounts to sustain value growth | 30 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 31 | 1 |
| Ingredient-led skin care and hybrid sun care to drive sales | 31 | 1 |
| Chart 28 Analyst Insight for Beauty and Personal Care | 31 | 1 |
| Tiktok and ingredient innovation set to drive new purchasing behaviours | 31 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 32 | 1 |
| Graph - Chart 29 Forecast Value Sales 2020-2030 | 32 | 1 |
| Graph - Chart 30 Forecast Value Sales by Category 2025-2030 | 32 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 33 | 1 |
| Graph - Forecast Sales of Beauty and Personal Care by Category | 33 | 1 |
| Competitive Landscape | 33 | 1 |
| Multinationals maintain lead through scale and targeted innovation | 33 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 34 | 1 |
| Watsons and guardian leverage private label and discounts to capture value-driven shoppers | 34 | 1 |
| Graph - Chart 31 Company Shares 2025 | 34 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 35 | 1 |
| Table/Chart: Company Shares of Beauty and Personal Care % Share (GBO) - Retail Value RSP - 2025 | 35 | 1 |
| Table/Chart: Tabular Data Analysis | 35 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 36 | 1 |
| Channels | 36 | 1 |
| Beauty specialists capture premium brand share as department stores retreat | 36 | 1 |
| Table/Chart: Brand Shares of Beauty and Personal Care % Share (LBN) - Retail Value RSP 2025 | 36 | 1 |
| Table/Chart: Tabular Data Analysis | 36 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 37 | 1 |
| Online flagship stores and payday campaigns fuel e-commerce gains | 37 | 1 |
| Graph - Chart 33 Retail Channels 2020-2025 | 37 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 38 | 1 |
| Graph - Retail Channels for Beauty and Personal Care Retail Value RSP 2020-2025 | 38 | 1 |
| Evolving consumer demands shape new product development | 38 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 39 | 1 |
| Hybrid formulations and retail technology lead recent launches | 39 | 1 |
| Strategic pricing and omnichannel integration secure future growth | 39 | 1 |
| Economic Context | 39 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 40 | 1 |
| Political | 40 | 1 |
| Graph - Economic | 40 | 1 |
| Technological | 40 | 1 |
| Graph - Chart 35 Real Gdp Growth 2020-2030 | 40 | 1 |
| Graph - COLOUR COSMETICS IN MALAYSIA | 41 | 1 |
| Consumer Context | 41 | 1 |
| Graph - Chart 37 Consumer Context for Beauty and Personal Care | 41 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 42 | 1 |
| Population | 42 | 1 |
| Graph - Income and Expenditure | 42 | 1 |
| Graph - Lifestyles | 42 | 1 |
| Graph - Chart 38 Population 2020-2030 | 42 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 43 | 1 |
| Graph - Population | 43 | 1 |
| Graph - Chart 39 Consumer Expenditure 2020-2030 | 43 | 1 |
| COLOUR COSMETICS IN MALAYSIA | 44 | 1 |
| Graph - Population by Generation Share of total population % | 44 | 1 |
| Country Reports Disclaimer | 44 | 1 |
