Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| WHAT'S NEXT? | 2 | 1 |
| Table/Chart: 4 | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 3 | 1 |
| COFFEE IN NIGERIA | 4 | 1 |
| Graph - Research Sources | 4 | 1 |
| Coffee in Nigeria - Category Analysis | 5 | 1 |
| KEY DATA FINDINGS | 5 | 1 |
| 2025 DEVELOPMENTS | 5 | 1 |
| INDUSTRY PERFORMANCE | 5 | 1 |
| COFFEE IN NIGERIA | 6 | 1 |
| Instant coffee mixes was the most dynamic category in 2025 due to increased sachet availability and value-driven positioning | 6 | 1 |
| WHAT'S NEXT? | 6 | 1 |
| Innovation in instant mixes and flavour diversification will drive future growth opportunities | 6 | 1 |
| Health, wellness, and sustainability will play a niche but growing role in shaping consumer preferences | 6 | 1 |
| COFFEE IN NIGERIA | 7 | 1 |
| COMPETITIVE LANDSCAPE | 7 | 1 |
| CHANNELS | 7 | 1 |
| Small local grocers was the leading distribution channel within coffee in 2025 due to affordability and widespread access | 7 | 1 |
| Supermarkets was the most dynamic distribution channel in 2025 as expansion and assortment depth strengthened relevance | 7 | 1 |
| COFFEE IN NIGERIA | 8 | 1 |
| CATEGORY DATA | 8 | 1 |
| Table 3 Retail Sales of Coffee by Category: % Volume Growth 2020-2025 | 8 | 1 |
| Table/Chart: Table 1 Retail Sales of Coffee by Category: Volume 2020-2025 | 8 | 1 |
| Table/Chart: Tabular Data Analysis | 8 | 1 |
| Table/Chart: NGN billion | 8 | 1 |
| Table/Chart: % volume growth | 8 | 1 |
| COFFEE IN NIGERIA | 9 | 1 |
| Table 4 Retail Sales of Coffee by Category: % Value Growth 2020-2025 | 9 | 1 |
| Table/Chart: Tabular Data Analysis | 9 | 1 |
| Table/Chart: % current value growth | 9 | 1 |
| Table/Chart: Table 5 NBO Company Shares of Coffee: % Retail Value 2021-2025 | 9 | 1 |
| Table/Chart: Table 6 LBN Brand Shares of Coffee: % Retail Value 2022-2025 | 9 | 1 |
| COFFEE IN NIGERIA | 10 | 1 |
| Table 8 Forecast Retail Sales of Coffee by Category: Value 2025-2030 | 10 | 1 |
| Table 9 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030 | 10 | 1 |
| Table/Chart: Tabular Data Analysis | 10 | 1 |
| Table/Chart: Table 7 Forecast Retail Sales of Coffee by Category: Volume 2025-2030 | 10 | 1 |
| Table/Chart: NGN billion | 10 | 1 |
| Table/Chart: % volume growth | 10 | 1 |
| COFFEE IN NIGERIA | 11 | 1 |
| Table 10 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030 | 11 | 1 |
| COUNTRY REPORTS DISCLAIMER | 11 | 1 |
| Table/Chart: Tabular Data Analysis | 11 | 1 |
| Table/Chart: % constant value growth | 11 | 1 |
| Hot Drinks in Nigeria - Industry Overview | 12 | 1 |
| EXECUTIVE SUMMARY | 12 | 1 |
| KEY DATA FINDINGS | 12 | 1 |
| COFFEE IN NIGERIA | 13 | 1 |
| INDUSTRY PERFORMANCE | 13 | 1 |
| Currency pressure constrains import-heavy categories while local tea and coffee players gain traction | 13 | 1 |
| WHAT'S NEXT? | 13 | 1 |
| COFFEE IN NIGERIA | 14 | 1 |
| Innovation and brand rejuvenation to accelerate as economic stability improves | 14 | 1 |
| Distribution expansion, digitalisation, and modern grocery growth will reshape market reach | 14 | 1 |
| COMPETITIVE LANDSCAPE | 14 | 1 |
| COFFEE IN NIGERIA | 15 | 1 |
| CHANNELS | 15 | 1 |
| COFFEE IN NIGERIA | 16 | 1 |
| E-commerce experiences gradual adoption as consumers value convenience but still prefer physical shopping | 16 | 1 |
| FOODSERVICE VS RETAIL SPLIT | 16 | 1 |
| Foodservice remains a small but steadily evolving channel as café culture expands and premium experiences gain relevance | 16 | 1 |
| On-trade outperforms off-trade in 2025 as affluent consumers sustain demand amid economic pressures | 16 | 1 |
| COFFEE IN NIGERIA | 17 | 1 |
| Retail remains the dominant channel as affordability, convenience, and daily consumption habits steer purchasing behaviour | 17 | 1 |
| MARKET DATA | 17 | 1 |
| Table/Chart: % volume analysis | 17 | 1 |
| Table/Chart: Tabular Data Analysis | 17 | 1 |
| Table/Chart: Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025 | 17 | 1 |
| Table/Chart: Table 13 Retail Sales of Hot Drinks by Category: Volume 2020-2025 | 17 | 1 |
| COFFEE IN NIGERIA | 18 | 1 |
| Table 14 Retail Sales of Hot Drinks by Category: Value 2020-2025 | 18 | 1 |
| Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025 | 18 | 1 |
| Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025 | 18 | 1 |
| Table/Chart: Tabular Data Analysis | 18 | 1 |
| Table/Chart: NGN billion | 18 | 1 |
| Table/Chart: % volume growth | 18 | 1 |
| Table/Chart: % current value growth | 18 | 1 |
| Table/Chart: Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025 | 18 | 1 |
| COFFEE IN NIGERIA | 19 | 1 |
| Table 19 Total Sales of Hot Drinks by Category: Total Volume 2020-2025 | 19 | 1 |
| Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025 | 19 | 1 |
| Table/Chart: % volume growth | 19 | 1 |
| Table/Chart: Tabular Data Analysis | 19 | 1 |
| Table/Chart: Tonnes | 19 | 1 |
| Table/Chart: % total volume growth | 19 | 1 |
| Table/Chart: Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025 | 19 | 1 |
| COFFEE IN NIGERIA | 20 | 1 |
| Table/Chart: Tabular Data Analysis | 20 | 1 |
| Table/Chart: Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025 | 20 | 1 |
| COFFEE IN NIGERIA | 21 | 1 |
| Table 23 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025 | 21 | 1 |
| Table/Chart: Tabular Data Analysis | 21 | 1 |
| Table/Chart: % retail volume | 21 | 1 |
| COFFEE IN NIGERIA | 22 | 1 |
| Table 24 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025 | 22 | 1 |
| Table 25 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030 | 22 | 1 |
| Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030 | 22 | 1 |
| Table/Chart: % retail volume | 22 | 1 |
| Table/Chart: Tabular Data Analysis | 22 | 1 |
| Table/Chart: % volume analysis | 22 | 1 |
| Table/Chart: % volume growth | 22 | 1 |
| COFFEE IN NIGERIA | 23 | 1 |
| Table 30 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030 | 23 | 1 |
| Table/Chart: Table 27 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030 | 23 | 1 |
| Table/Chart: Tabular Data Analysis | 23 | 1 |
| Table/Chart: Table 28 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030 | 23 | 1 |
| Table/Chart: Table 29 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030 | 23 | 1 |
| Table/Chart: % constant value growth | 23 | 1 |
| Table/Chart: Table 31 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030 | 23 | 1 |
| COFFEE IN NIGERIA | 24 | 1 |
| Table 32 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030 | 24 | 1 |
| COUNTRY REPORTS DISCLAIMER | 24 | 1 |
| Table/Chart: % volume growth | 24 | 1 |
| Table/Chart: Tabular Data Analysis | 24 | 1 |
| Table/Chart: Table 33 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030 | 24 | 1 |
| Table/Chart: Table 34 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030 | 24 | 1 |
| COFFEE IN NIGERIA | 25 | 1 |
| SOURCES | 25 | 1 |
| Graph - Sources used during the research included the following: | 25 | 1 |
| Table/Chart: Sources used during the research included the following: | 25 | 1 |
| Table/Chart: Tabular Data Analysis | 25 | 1 |
| Graph - COFFEE IN NIGERIA | 26 | 1 |
| Graph - COFFEE IN NIGERIA | 27 | 1 |
| Graph - Source: Euromonitor International | 27 | 1 |
