Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| Bath and Shower in Colombia - Category Analysis | 3 | 1 |
| Table/Chart: 2025 Developments | 3 | 1 |
| Table/Chart: Tabular Data Analysis | 3 | 1 |
| Table/Chart: Brands expected to embrace premium innovation while managing price sensitivity to sustain growth .40 Bar soap set to remain largest by value as liquid formats lead growth momentum | 4 | 1 |
| Table/Chart: Tabular Data Analysis | 4 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 5 | 1 |
| Table/Chart: Tabular Data Analysis | 5 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 6 | 1 |
| Table/Chart: Tabular Data Analysis | 6 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 7 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 8 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 9 | 1 |
| Oral Care in Colombia - Category Analysis | 9 | 1 |
| Table/Chart: Tabular Data Analysis | 9 | 1 |
| Table/Chart: Competitive Landscape | 10 | 1 |
| Table/Chart: Tabular Data Analysis | 10 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 11 | 1 |
| Table/Chart: Tabular Data Analysis | 11 | 1 |
| Table/Chart: Consumer Context | 12 | 1 |
| Table/Chart: Tabular Data Analysis | 12 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 13 | 1 |
| Consumer Context | 13 | 1 |
| Beauty and Personal Care in Colombia - Industry Overview | 14 | 1 |
| Executive Summary | 14 | 1 |
| Key Data Insights | 14 | 1 |
| Key Industry Trends | 14 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 15 | 1 |
| The Asian Century | 15 | 1 |
| Clean Reimagined | 15 | 1 |
| Sustainability | 15 | 1 |
| Industry Performance | 15 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 16 | 1 |
| Graph - Chart 2 Middle Eastern-Inspired Fragrances and K-Beauty Accelerate Masstige and Specialist Retailer Growth | 16 | 1 |
| Colour cosmetics and salon hair care drive growth as consumers engage with accessible luxury | 16 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 17 | 1 |
| Cerave and isdin push new sustainability and transparency standards | 17 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 18 | 1 |
| Graph - Chart 4 Brands Reinforce Value Propositions | 18 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 19 | 1 |
| Graph - Chart 5 Value Sales 2020-2030 | 19 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 20 | 1 |
| Graph - Sales of Beauty and Personal Care Retail rsp COP billion current | 20 | 1 |
| Graph - Chart 6 Volume Sales 2020-2030 | 20 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 21 | 1 |
| Graph - Sales of Beauty and Personal Care by Category Retail rsp COP billion current | 21 | 1 |
| What's Next? | 21 | 1 |
| Rising incomes to propel masstige beauty demand | 21 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 22 | 1 |
| Chart 8 Analyst Insight for Beauty and Personal Care | 22 | 1 |
| Tech-enabled discovery hubs set to transform shopper experience | 22 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 23 | 1 |
| Graph - Chart 10 Forecast Value Sales by Category 2025-2030 | 23 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 24 | 1 |
| Forecast Sales of Beauty and Personal Care by Category | 24 | 1 |
| Graph - Retail COP billion - current Value RSP CAGR 2025-2030 | 24 | 1 |
| Competitive Landscape | 24 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 25 | 1 |
| Chart 11 Company Shares 2025 | 25 | 1 |
| Company Shares of Beauty and Personal Care | 25 | 1 |
| Table/Chart: % Share (GBO) - Retail Value RSP - 2025 | 25 | 1 |
| Table/Chart: Tabular Data Analysis | 25 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 26 | 1 |
| Channels | 26 | 1 |
| Direct selling dominates beauty market dynamics | 26 | 1 |
| Table/Chart: Brand Shares of Beauty and Personal Care % Share (LBN) - Retail Value RSP 2025 | 26 | 1 |
| Table/Chart: Tabular Data Analysis | 26 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 27 | 1 |
| Retail e-commerce poised for growth despite challenges | 27 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 28 | 1 |
| Graph - Retail Channels for Beauty and Personal Care Retail Value RSP 2020-2025 | 28 | 1 |
| Economic Context | 28 | 1 |
| Graph - Chart 14 Economic Context for Beauty and Personal Care | 28 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 29 | 1 |
| Political | 29 | 1 |
| Graph - Economic | 29 | 1 |
| Technological | 29 | 1 |
| Graph - Chart 15 Real Gdp Growth 2020-2030 | 29 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 30 | 1 |
| Graph - Inflation | 30 | 1 |
| Consumer Context | 30 | 1 |
| Population | 30 | 1 |
| Graph - Chart 17 Consumer Context for Beauty and Personal Care | 30 | 1 |
| Graph - Income and Expenditure | 30 | 1 |
| Lifestyles | 30 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 31 | 1 |
| Graph - Growth % | 31 | 1 |
| Graph - Chart 19 Consumer Expenditure 2020-2030 | 31 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 32 | 1 |
| Graph - Population by Generation Share of total population % | 32 | 1 |
| Country Reports Disclaimer | 32 | 1 |
| Baby and Child-specific Products in Colombia - Category Analysis | 33 | 1 |
| Key Data Insights | 33 | 1 |
| 2025 Developments | 33 | 1 |
| Johnson's baby leverages dermocosmetic expertise to build trust and drive value | 33 | 1 |
| Key Industry Trends | 33 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 34 | 1 |
| Clean Reimagined | 34 | 1 |
| Digital Consumer Journey | 34 | 1 |
| Regulation & Transparency | 34 | 1 |
| Industry Performance | 34 | 1 |
| Johnson's baby leverages dermocosmetic expertise to build trust and drive value | 34 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 35 | 1 |
| Graph - Chart 22 Dermocosmetic Positioning Drives Premiumisation | 35 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 36 | 1 |
| Graph - Chart 23 Transparent Baby Care Strengthens Parental Trust | 36 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 37 | 1 |
| Graph - Sales of Baby and Child-specific Products Retail rsp COP billion current | 37 | 1 |
| Graph - Chart 25 Volume Sales 2020-2030 | 37 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 38 | 1 |
| Graph - Sales of Baby and Child-specific Products by Category Retail rsp COP billion current | 38 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 39 | 1 |
| Younger parents set to drive demand for cruelty-free and plant-based products | 39 | 1 |
| Chart 27 Analyst Insight for Baby and Child-Specific Products | 39 | 1 |
| Falling birth rates to prompt brands to target cross-generational needs | 39 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 40 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 41 | 1 |
| Forecast Sales of Baby and Child-specific Products by Category | 41 | 1 |
| Graph - Retail COP billion - current Value RSP CAGR 2025-2030 | 41 | 1 |
| Competitive Landscape | 41 | 1 |
| Johnson & johnson adapts product and packaging to protect leadership | 41 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 42 | 1 |
| Graph - Chart 31 Brand Shares 2025 | 42 | 1 |
| Table/Chart: Company Shares of Baby and Child-specific Products % Share (GBO) - Retail Value RSP - 2025 | 42 | 1 |
| Table/Chart: Tabular Data Analysis | 42 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 43 | 1 |
| Channels | 43 | 1 |
| Discounters attract value-driven parents with low-price alternatives | 43 | 1 |
| Table/Chart: Brand Shares of Baby and Child-specific Products % Share (LBN) - Retail Value RSP 2025 | 43 | 1 |
| Table/Chart: Tabular Data Analysis | 43 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 44 | 1 |
| Graph - Chart 32 Retail Channels 2020-2025 | 44 | 1 |
| Economic Context | 45 | 1 |
| Political | 45 | 1 |
| Graph - Chart 33 Economic Context for Baby and Child-Specific Products | 45 | 1 |
| Graph - Economic | 45 | 1 |
| Technological | 45 | 1 |
| Graph - Chart 34 Real Gdp Growth 2020-2030 | 45 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 46 | 1 |
| Graph - Real GDP Growth Real GDP Growth % | 46 | 1 |
| Graph - Chart 35 Inflation 2020-2030 | 46 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 47 | 1 |
| Graph - Population | 47 | 1 |
| Graph - Income and Expenditure | 47 | 1 |
| Lifestyles | 47 | 1 |
| Graph - Chart 37 Population 2020-2030 | 47 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 48 | 1 |
| Graph - Consumer Expenditure | 48 | 1 |
| Graph - Chart 39 Population by Generation 2025 | 48 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 49 | 1 |
| Graph - Report closing date: 6 April 2026 | 49 | 1 |
| Bath and Shower in Colombia - Category Analysis | 50 | 1 |
| Key Data Insights | 50 | 1 |
| 2025 Developments | 50 | 1 |
| Brands adapt portfolio and promotions to maintain volume amid cautious spending | 50 | 1 |
| Industry Performance | 50 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 51 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 52 | 1 |
| Graph - Sales of Bath and Shower Retail rsp COP billion Current | 52 | 1 |
| Graph - Chart 42 Volume Sales 2020-2030 | 52 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 53 | 1 |
| Graph - Sales of Bath and Shower by Category Retail rsp COP billion Current | 53 | 1 |
| Graph - I - | 53 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 54 | 1 |
| Bar soap set to remain largest by value as liquid formats lead growth momentum | 54 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 55 | 1 |
| Graph - Forecast Sales of Bath and Shower Retail rsp COP billion Current % Y-O-Y Growth | 55 | 1 |
| Graph - Chart 45 Forecast Value Sales by Category 2025-2030 | 55 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 56 | 1 |
| Forecast Sales of Bath and Shower by Category | 56 | 1 |
| Graph - Retail COP billion Current Value RSP CAGR 2025-2030 | 56 | 1 |
| Competitive Landscape | 56 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 57 | 1 |
| Fragrance innovation and omnichannel expansion create growth opportunities | 57 | 1 |
| Chart 46 Company Shares 2025 | 57 | 1 |
| Table/Chart: Company Shares of Bath and Shower % Share (GBO) - Retail Value RSP - 2025 | 57 | 1 |
| Table/Chart: Tabular Data Analysis | 57 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 58 | 1 |
| Channels | 58 | 1 |
| Grocery retailers lead while specialists and e-commerce gain traction | 58 | 1 |
| Table/Chart: Brand Shares of Bath and Shower % Share (LBN) - Retail Value RSP 2025 | 58 | 1 |
| Table/Chart: Tabular Data Analysis | 58 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 59 | 1 |
| Brands innovate with wellness positioning and experiential retail to capture consumers | 59 | 1 |
| Graph - Chart 48 Retail Channels 2020-2025 | 59 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 60 | 1 |
| Graph - Retail Channels for Bath and Shower Retail Value RSP 2020-2025 | 60 | 1 |
| Graph - Chart 49 Economic Context for Bath and Shower | 60 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 61 | 1 |
| Political | 61 | 1 |
| Graph - Economic | 61 | 1 |
| Technological | 61 | 1 |
| Graph - Chart 50 Real Gdp Growth 2020-2030 | 61 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 62 | 1 |
| Graph - Inflation | 62 | 1 |
| Consumer Context | 62 | 1 |
| Population | 62 | 1 |
| Graph - Chart 52 Consumer Context for Bath and Shower | 62 | 1 |
| Graph - Income and Expenditure | 62 | 1 |
| Lifestyles | 62 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 63 | 1 |
| Graph - Growth % | 63 | 1 |
| Graph - Chart 54 Consumer Expenditure 2020-2030 | 63 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 64 | 1 |
| Graph - Population by Generation Share of total population % | 64 | 1 |
| Country Reports Disclaimer | 64 | 1 |
| Colour Cosmetics in Colombia - Category Analysis | 65 | 1 |
| Key Data Insights | 65 | 1 |
| 2025 Developments | 65 | 1 |
| Mass appeal and multifunctional innovation drive sustained growth | 65 | 1 |
| Key Industry Trends | 65 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 66 | 1 |
| Graph - Lifestyle-Driven Beauty | 66 | 1 |
| The Asian Century | 66 | 1 |
| Digital Consumer Journey | 66 | 1 |
| Industry Performance | 66 | 1 |
| Mass appeal and multifunctional innovation drive sustained growth | 66 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 67 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 68 | 1 |
| K-beauty gains traction in colombia as gen Z and retailer confidence drive growth | 68 | 1 |
| Graph - Chart 58 K-Beauty is Gaining Momentum in Colombia | 68 | 1 |
| Graph - BEAUTY AND PERSONAL CARE IN COLOMBIA | 69 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 70 | 1 |
| Graph - Retail rsp COP billion Current | 70 | 1 |
| Graph - Chart 60 Volume Sales 2020-2030 | 70 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 71 | 1 |
| Graph - Sales of Colour Cosmetics by Category Retail rsp COP billion Current | 71 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 72 | 1 |
| Regulatory tightening set to drive product reformulation in colombia's beauty market | 72 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 73 | 1 |
| Graph - Chart 63 Forecast Value Sales 2020-2030 | 73 | 1 |
| Graph - Chart 64 Forecast Value Sales by Category 2025-2030 | 73 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 74 | 1 |
| Forecast Sales of Colour Cosmetics by Category | 74 | 1 |
| Graph - Retail COP billion Current Value RSP CAGR 2025-2030 | 74 | 1 |
| Competitive Landscape | 74 | 1 |
| Leading manufacturers maintain fragmented shares amid shifting dynamics | 74 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 75 | 1 |
| Emerging innovations and grassroots marketing reshape consumer engagement | 75 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 76 | 1 |
| Graph - Chart 66 Brand Shares 2025 | 76 | 1 |
| Table/Chart: Company Shares of Colour Cosmetics % Share (GBO) - Retail Value RSP - 2025 | 76 | 1 |
| Table/Chart: Tabular Data Analysis | 76 | 1 |
| BEAUTY AND PERSONAL CARE IN COLOMBIA | 77 | 1 |
| Brand Shares of Colour Cosmetics | 77 | 1 |
| Channels | 77 | 1 |
| Health and beauty specialists drive growth while discounters gain momentum | 77 | 1 |
| Table/Chart: % Share (LBN) - Retail Value RSP 2025 | 77 | 1 |
| Table/Chart: Tabular Data Analysis | 77 | 1 |
