Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 3 | 1 |
| Table/Chart: Tabular Data Analysis | 3 | 1 |
| Bath and Shower in the Philippines - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Growing hygiene awareness and lifestyle needs drive demand | 4 | 1 |
| Key Industry Trends | 4 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 5 | 1 |
| Clean Reimagined | 5 | 1 |
| Graph - Longevity | 5 | 1 |
| Lifestyle-Driven Beauty | 5 | 1 |
| Industry Performance | 5 | 1 |
| Growing hygiene awareness and lifestyle needs drive demand | 5 | 1 |
| Bar soap dominates both retail value and volume sales through clean reimagined | 5 | 1 |
| Chart 2 Kojie.San Introduces Active Ingredients | 5 | 1 |
| Graph - BATH AND SHOWER IN THE PHILIPPINES | 6 | 1 |
| Longevity drives science-backed skin solutions | 6 | 1 |
| Graph - Chart 3 Dove Launches Serum Shower | 6 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 7 | 1 |
| Skin-friendly innovations leads lifestyle-driven beauty | 7 | 1 |
| Graph - Chart 4 Value Sales 2020-2030 | 7 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 8 | 1 |
| Graph - Sales of Bath and Shower Retail volume alternative -Million units | 8 | 1 |
| Graph - Chart 6 Value Sales by Category 2025 | 8 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 9 | 1 |
| Graph - Sales of Bath and Shower by Category Retail rsp PHP million Current | 9 | 1 |
| Consumers' hygiene focus and climate set to sustain steady growth | 9 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 10 | 1 |
| Chart 7 What'S Next? for Bath and Shower | 10 | 1 |
| Bar soap predicted to continue leading sales | 10 | 1 |
| Skin health awareness set to drive product choices | 10 | 1 |
| Graph - BATH AND SHOWER IN THE PHILIPPINES | 11 | 1 |
| Graph - Chart 9 Forecast Value Sales by Category 2025-2030 | 11 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 12 | 1 |
| Graph - Forecast Sales of Bath and Shower by Category Retail PHP million Current Value RSP CAGR 2025-2030 | 12 | 1 |
| Competitive Landscape | 12 | 1 |
| Leading manufacturers expand reach and innovate to sustain dominance | 12 | 1 |
| Gentle cleansing and cost-effectiveness drive brand growth | 12 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 13 | 1 |
| Chart 10 Company Shares 2025 | 13 | 1 |
| Table/Chart: Company Shares of Bath and Shower % Share (GBO) - Retail Value RSP - 2025 | 13 | 1 |
| Table/Chart: Tabular Data Analysis | 13 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 14 | 1 |
| Brand Shares of Bath and Shower | 14 | 1 |
| Channels | 14 | 1 |
| Grocery retailers maintain dominance in bath and shower | 14 | 1 |
| Table/Chart: % Share (LBN) = Retail Value RSP - 2025 | 14 | 1 |
| Table/Chart: Tabular Data Analysis | 14 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 15 | 1 |
| Health and beauty specialists gain share through curated selections | 15 | 1 |
| Retail e-commerce expands, driven by young consumers | 15 | 1 |
| Graph - Chart 12 Retail Channels 2020-2025 | 15 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 16 | 1 |
| Graph - Retail Channels for Bath and Shower Retail Value RSP 2020-2025 | 16 | 1 |
| Graph - Chart 13 Economic Context for Bath and Shower | 16 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 17 | 1 |
| Political | 17 | 1 |
| Graph - Economic | 17 | 1 |
| Technological | 17 | 1 |
| Graph - Chart 14 Real Gdp Growth 2020-2030 | 17 | 1 |
| Inflation | 18 | 1 |
| Graph - Annual Rates of Inflation % | 18 | 1 |
| Consumer Context | 18 | 1 |
| Population | 18 | 1 |
| Graph - Income and Expenditure | 18 | 1 |
| Lifestyles | 18 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 19 | 1 |
| Graph - Growth % | 19 | 1 |
| Graph - Chart 18 Consumer Expenditure 2020-2030 | 19 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 20 | 1 |
| Graph - Population by Generation Share of total population % | 20 | 1 |
| Country Reports Disclaimer | 20 | 1 |
| Beauty and Personal Care in the Philippines - Industry Overview | 21 | 1 |
| Executive Summary | 21 | 1 |
| Key Data Insights | 21 | 1 |
| Key Industry Trends | 21 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 22 | 1 |
| Graph - Lifestyle-Driven Beauty | 22 | 1 |
| Clean Reimagined | 22 | 1 |
| Digital Consumer Journey | 22 | 1 |
| Industry Performance | 22 | 1 |
| Multifunctional products drive premiumisation amid evolving consumer behaviour | 22 | 1 |
| Colour cosmetics leads growth driven by gen Z and digital strategies | 22 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 23 | 1 |
| Table/Chart: Maybelline Grows via Tiktok | 23 | 1 |
| Table/Chart: Tabular Data Analysis | 23 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 24 | 1 |
| Graph - Chart 22 Axe's Fine Fragrance Collection Offers Lifestyle-Driven Grooming | 24 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 25 | 1 |
| Dove serum caters to hot weather and sensitive skin | 25 | 1 |
| Graph - Chart 23 Dove Serum Shower Collection Elevates Cleansing | 25 | 1 |
| Graph - BATH AND SHOWER IN THE PHILIPPINES | 26 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 27 | 1 |
| Graph - Retail rsp PHP million current | 27 | 1 |
| Graph - Chart 25 Volume Sales 2020-2030 | 27 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 28 | 1 |
| Graph - Sales of Beauty and Personal Care by Category Retail rsp PHP million current | 28 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 29 | 1 |
| Skin care set to maintain lead in sales while colour cosmetics accelerates | 29 | 1 |
| Chart 27 What'S Next? for Beauty and Personal Care | 29 | 1 |
| Consumer demand for multifunctional, climate-friendly products to shape innovation | 29 | 1 |
| Preventative health and everyday wellbeing to continue driving premiumisation | 29 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 30 | 1 |
| Graph - Forecast Sales of Beauty and Personal Care Retail rsp PHP million current % Y-O-Y Growth | 30 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 31 | 1 |
| Forecast Sales of Beauty and Personal Care by Category | 31 | 1 |
| Graph - Retail PHP million current Value RSP CAGR 2025-2030 | 31 | 1 |
| Competitive Landscape | 31 | 1 |
| Unilever maintains leading position with well-established brands | 31 | 1 |
| Digital-first strategies drive brand growth and differentiation | 31 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 32 | 1 |
| Chart 30 Company Shares 2025 | 32 | 1 |
| Table/Chart: Company Shares of Beauty and Personal Care % Share (GBO) - Retail Value RSP - 2025 | 32 | 1 |
| Table/Chart: Tabular Data Analysis | 32 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 33 | 1 |
| Channels | 33 | 1 |
| Retail offline dominates distribution as consumers shift towards hybrid shopping models | 33 | 1 |
| Table/Chart: Brand Shares of Beauty and Personal Care % Share (LBN) - Retail Value RSP 2025 | 33 | 1 |
| Table/Chart: Tabular Data Analysis | 33 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 34 | 1 |
| Retail e-commerce accelerates growth driven by digital engagement and live selling | 34 | 1 |
| Graph - Chart 32 Retail Channels 2020-2025 | 34 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 35 | 1 |
| Graph - Retail Channels for Beauty and Personal Care Retail Value RSP 2020-2025 | 35 | 1 |
| Graph - Chart 33 Economic Context for Beauty and Personal Care | 35 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 36 | 1 |
| Political | 36 | 1 |
| Graph - Economic | 36 | 1 |
| Technological | 36 | 1 |
| Graph - Chart 34 Real Gdp Growth 2020-2030 | 36 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 37 | 1 |
| Inflation | 37 | 1 |
| Graph - Annual Rates of Inflation % | 37 | 1 |
| Consumer Context | 37 | 1 |
| Population | 37 | 1 |
| Graph - Income and Expenditure | 37 | 1 |
| Lifestyles | 37 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 38 | 1 |
| Graph - Growth % | 38 | 1 |
| Graph - Chart 38 Consumer Expenditure 2020-2030 | 38 | 1 |
| BATH AND SHOWER IN THE PHILIPPINES | 39 | 1 |
| Graph - Population by Generation Share of total population % | 39 | 1 |
| Country Reports Disclaimer | 39 | 1 |
