Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Beauty and Personal Care in Serbia - Industry Overview | 2 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 3 | 1 |
| Baby and Child-specific Products in Serbia - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Baby and child-specific products summary | 4 | 1 |
| Industry Performance | 4 | 1 |
| Consumers shift spending to fewer children amid steady category growth | 4 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 5 | 1 |
| Graph - Chart 1 Babylove's High-Quality and Low Price Attracts Consumers | 5 | 1 |
| Graph - BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 6 | 1 |
| Graph - SHALTSSTOFFE** | 6 | 1 |
| Graph - FLASCHE AUS RECYCLING-MI | 6 | 1 |
| Graph - Graph/Chart Analysis | 6 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 7 | 1 |
| Graph - Chart 2 Nivea Baby Cream Is Made of Natural, Safe Ingredients | 7 | 1 |
| Graph - BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 8 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 9 | 1 |
| Graph - Sales of Baby and Child-specific Products Retail rsp RSD million current | 9 | 1 |
| Graph - Chart 4 Volume Sales 2020-2030 | 9 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 10 | 1 |
| Graph - Sales of Baby and Child-specific Products by Category Retail rsp RSD million current | 10 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 11 | 1 |
| Baby wipes to dominate sales while sun care leads growth fuelled by natural concerns | 11 | 1 |
| Consumer demand for natural ingredients and influencer impact to reshape product choices | 11 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 12 | 1 |
| Graph - Forecast Sales of Baby and Child-specific Products Retail rsp RSD million current % Y-O-Y Growth | 12 | 1 |
| Graph - Chart 7 Forecast Value Sales by Category 2025-2030 | 12 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 13 | 1 |
| Forecast Sales of Baby and Child-specific Products by Category | 13 | 1 |
| Graph - Retail RSD million current Value RSP CAGR 2025-2030 | 13 | 1 |
| Competitive Landscape | 13 | 1 |
| Leading manufacturers face increasing competition amid shifting market shares | 13 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 14 | 1 |
| Trusted brand leadership and sustainability drive consumer loyalty and growth opportunities | 14 | 1 |
| Graph - Chart 8 Company Shares 2025 | 14 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 15 | 1 |
| Table/Chart: Company Shares of Baby and Child-specific Products % Share (GBO) - Retail Value RSP - 2025 | 15 | 1 |
| Table/Chart: Tabular Data Analysis | 15 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 16 | 1 |
| Channels | 16 | 1 |
| Health and beauty specialists lead retail sales with broad assortment and trusted brands | 16 | 1 |
| Table/Chart: Brand Shares of Baby and Child-specific Products % Share (LBN) - Retail Value RSP 2025 | 16 | 1 |
| Table/Chart: Tabular Data Analysis | 16 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 17 | 1 |
| E-commerce growth accelerates with convenience and trust in online baby care | 17 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 18 | 1 |
| Graph - Retail Channels for Baby and Child-specific Products Retail Value RSP 2020-2025 | 18 | 1 |
| Economic Context | 18 | 1 |
| Political | 18 | 1 |
| Graph - Chart 11 Economic Context for Baby and Child-Specific Products | 18 | 1 |
| Economic | 18 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 19 | 1 |
| Chart 12 Real Gdp Growth 2020-2030 | 19 | 1 |
| Graph - Real GDP Growth % | 19 | 1 |
| Graph - Chart 13 Inflation 2020-2030 | 19 | 1 |
| Consumer Context | 20 | 1 |
| Graph - Consumer Context for Baby and Child-Specific Products | 20 | 1 |
| Income and Expenditure | 20 | 1 |
| Lifestyles | 20 | 1 |
| Graph - Chart 15 Population 2020-2030 | 20 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 21 | 1 |
| Graph - Consumer Expenditure | 21 | 1 |
| Graph - Chart 17 Population by Generation 2025 | 21 | 1 |
| Graph - Source: Euromonitor International | 21 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 22 | 1 |
| Country Reports Disclaimer | 22 | 1 |
| Graph - Report closing date: 6 April 2026 | 22 | 1 |
| Beauty and Personal Care in Serbia - Industry Overview | 23 | 1 |
| Executive Summary | 23 | 1 |
| 2025 developments | 23 | 1 |
| Key Data Insights | 23 | 1 |
| Industry Performance | 23 | 1 |
| Steady growth driven by consumer price sensitivity and evolving wellness preferences | 23 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 24 | 1 |
| Mass market expansion fuels value segment growth | 24 | 1 |
| Graph - Chart 18 Nivea Launches Anti-Ageing Serum for Men | 24 | 1 |
| Graph - BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 25 | 1 |
| Private label innovation reshapes consumer behaviour and market dynamics | 25 | 1 |
| Graph - BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 26 | 1 |
| Graph - Chart 20 Value Sales 2020-2030 | 26 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 27 | 1 |
| Graph - Retail rsp RSD million current | 27 | 1 |
| Graph - Chart 21 Volume Sales 2020-2030 | 27 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 28 | 1 |
| Graph - Sales of Beauty and Personal Care by Category Retail rsp RSD million current | 28 | 1 |
| What's Next? | 28 | 1 |
| Rising consumer awareness and economic shifts to drive steady growth | 28 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 29 | 1 |
| Private label innovation and sustainability to reshape consumer choice and brand strategy | 29 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 30 | 1 |
| Graph - Forecast Sales of Beauty and Personal Care Retail rsp RSD million current % Y-O-Y Growth | 30 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 31 | 1 |
| Forecast Sales of Beauty and Personal Care by Category | 31 | 1 |
| Graph - Retail RSD million current Value RSP CAGR 2025-2030 | 31 | 1 |
| Competitive Landscape | 31 | 1 |
| Leading manufacturers strengthen their lead through innovation and broad portfolios | 31 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 32 | 1 |
| Private label product innovation and digital strategies create competitive opportunities | 32 | 1 |
| Graph - Chart 25 Company Shares 2025 | 32 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 33 | 1 |
| Graph - Chart 26 Brand Shares 2025 | 33 | 1 |
| Table/Chart: Company Shares of Beauty and Personal Care % Share (GBO) - Retail Value RSP - 2025 | 33 | 1 |
| Table/Chart: Tabular Data Analysis | 33 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 34 | 1 |
| Brand Shares of Beauty and Personal Care | 34 | 1 |
| Channels | 34 | 1 |
| Health and beauty specialists lead while discounters and e-commerce gain traction | 34 | 1 |
| Table/Chart: % Share (LBN) - Retail Value RSP 2025 | 34 | 1 |
| Table/Chart: Tabular Data Analysis | 34 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 35 | 1 |
| Graph - Chart 27 Retail Channels 2020-2025 | 35 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 36 | 1 |
| Political | 36 | 1 |
| Graph - Economic | 36 | 1 |
| Graph - Chart 29 Real Gdp Growth 2020-2030 | 36 | 1 |
| Table/Chart: Tabular Data Analysis | 36 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 37 | 1 |
| Graph - Inflation | 37 | 1 |
| Consumer Context | 37 | 1 |
| Population | 37 | 1 |
| Graph - Income and Expenditure | 37 | 1 |
| Lifestyles | 37 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 38 | 1 |
| Graph - Population | 38 | 1 |
| Graph - Chart 33 Consumer Expenditure 2020-2030 | 38 | 1 |
| BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA | 39 | 1 |
| Graph - Population by Generation Share of total population % | 39 | 1 |
| Country Reports Disclaimer | 39 | 1 |
