Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Tissue and Hygiene in Lithuania - Industry Overview | 2 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 3 | 1 |
| Away-from-Home Tissue and Hygiene in Lithuania - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Away-from-home tissue and hygiene summary | 4 | 1 |
| Industry Performance | 4 | 1 |
| Horeca closures drive shift to cost-focused purchasing and lower demand | 4 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 5 | 1 |
| Horeca demand for napkins contracts as tissue paper remains the standard | 5 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 6 | 1 |
| Rising costs and tax changes reshape horeca purchasing and consumer behaviour | 6 | 1 |
| Graph - Chart 2 Value Sales 2020-2030 | 6 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 7 | 1 |
| Graph - AFH msp EUR million Current | 7 | 1 |
| Horeca returns to growth as working from home limits business demand | 7 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 8 | 1 |
| Toilet paper and paper towels hold dominance as niche areas remain limited | 8 | 1 |
| Cost-driven purchasing and demographic change shape product mix and opportunities | 8 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 9 | 1 |
| Graph - Forecast Sales of Away-from-Home Tissue and Hygiene AFH msp EUR million Current % Y-O-Y Growth | 9 | 1 |
| Graph - Chart 5 Forecast Value Sales by Category 2025-2030 | 9 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 10 | 1 |
| Forecast Sales of Away-from-Home Tissue and Hygiene by Category | 10 | 1 |
| Graph - AFH EUR million Current Value MSP CAGR 2025-2030 | 10 | 1 |
| Channels | 10 | 1 |
| Horeca rebounds as office demand remains subdued | 10 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 11 | 1 |
| Graph - Retail Channels for Away-from-Home Tissue and Hygiene AFH Value MSP 2020-2025 | 11 | 1 |
| Graph - Chart 7 Economic Context for Away-From-Home Tissue and Hygiene | 11 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 12 | 1 |
| Graph - Political | 12 | 1 |
| Graph - Economic | 12 | 1 |
| Graph - Graph/Chart Analysis | 12 | 1 |
| Graph - Chart 8 Real GDP Growth 2020-2030 | 12 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 13 | 1 |
| Graph - Inflation | 13 | 1 |
| Consumer Context | 13 | 1 |
| Graph - Lifestyles | 13 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 14 | 1 |
| Graph - Chart 11 Population 2020-2030 | 14 | 1 |
| Graph - Chart 12 Consumer Expenditure 2020-2030 | 14 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 15 | 1 |
| Graph - Chart 13 Population by Generation 2025 | 15 | 1 |
| Country Reports Disclaimer | 15 | 1 |
| Tissue and Hygiene in Lithuania - Industry Overview | 16 | 1 |
| Executive Summary | 16 | 1 |
| 2025 developments | 16 | 1 |
| Key Data Insights | 16 | 1 |
| Industry Performance | 16 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 17 | 1 |
| Private label premiumises nappies as shoppers prioritise value | 17 | 1 |
| Graph - Chart 14 Tena Men Protective Boxer | 17 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 18 | 1 |
| Graph - Chart 15 Value Sales 2020-2030 | 18 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 19 | 1 |
| Graph - Sales of Tissue and Hygiene by Category Retail rsp EUR million Current | 19 | 1 |
| Grite and private label shape future tissue sales as brand loyalty fades | 19 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 20 | 1 |
| Graph - Chart 17 Forecast Value Sales 2020-2030 | 20 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 21 | 1 |
| Forecast Sales of Tissue and Hygiene by Category | 21 | 1 |
| Graph - Retail EUR million Current Value RSP CAGR 2025-2030 | 21 | 1 |
| Competitive Landscape | 21 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 22 | 1 |
| Chart 19 Company Shares 2025 | 22 | 1 |
| Graph - Chart 20 Brand Shares 2025 | 22 | 1 |
| Table/Chart: Company Shares of Tissue and Hygiene % Share (GBO) - Retail Value RSP - 2025 | 22 | 1 |
| Table/Chart: Tabular Data Analysis | 22 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 23 | 1 |
| Channels | 23 | 1 |
| Maxima leverages deep promotions to reinforce supermarket dominance | 23 | 1 |
| Table/Chart: Brand Shares of Tissue and Hygiene % Share (LBN) - Retail Value RSP 2025 | 23 | 1 |
| Table/Chart: Tabular Data Analysis | 23 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 24 | 1 |
| Retail e-commerce accelerates as promotion cycles shift shopper behaviour | 24 | 1 |
| Graph - Chart 21 Retail Channels 2020-2025 | 24 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 25 | 1 |
| Graph - Retail Channels for Tissue and Hygiene Retail Value RSP 2020-2025 | 25 | 1 |
| Graph - Chart 22 Economic Context for Tissue and Hygiene | 25 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 26 | 1 |
| Graph - Rising geopolitical tensionsPlunged into a political crisislmproving corruption ranking"Mostly free" for Economic Freedom | 26 | 1 |
| Graph - Economic | 26 | 1 |
| Graph - Chart 23 Real GDP Growth 2020-2030 | 26 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 27 | 1 |
| Graph - Inflation | 27 | 1 |
| Consumer Context | 27 | 1 |
| Population | 27 | 1 |
| Graph - Lifestyles | 27 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 28 | 1 |
| Graph - Chart 26 Population 2020-2030 | 28 | 1 |
| Graph - Chart 27 Consumer Expenditure 2020-2030 | 28 | 1 |
| AWAY-FROM-HOME TISSUE AND HYGIENE IN LITHUANIA | 29 | 1 |
| Graph - Chart 28 Population by Generation 2025 | 29 | 1 |
| Country Reports Disclaimer | 29 | 1 |
