Sections
| Title | Starting Page | Number of Pages |
|---|
| Cover Page | 1 | 1 |
| List of Contents and Tables | 2 | 1 |
| Table/Chart: 2025 Developments | 2 | 1 |
| Table/Chart: Tabular Data Analysis | 2 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 3 | 1 |
| Consumer Context | 3 | 1 |
| Appliances and Electronics Specialists in Romania - Category Analysis | 4 | 1 |
| Key Data Insights | 4 | 1 |
| 2025 Developments | 4 | 1 |
| Appliances and electronics specialists summary | 4 | 1 |
| Key Industry Trends | 4 | 1 |
| Retail Consolidation | 4 | 1 |
| Allure of Discount Retail | 4 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 5 | 1 |
| Industry Performance | 5 | 1 |
| Altex expands through acquisition as premium focus reshapes demand | 5 | 1 |
| Flanco repositions as smart discounter to capture price-savvy shoppers | 5 | 1 |
| Chart 2 Flanco Becomes Flanco Smart Discounter | 5 | 1 |
| Graph - APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 6 | 1 |
| Graph - Retail rsp ex VAT RON million current | 6 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 7 | 1 |
| Altex and flanco leverage e-commerce to drive replacement demand | 7 | 1 |
| Smart appliances and digital engagement sustain premium sales growth | 7 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 8 | 1 |
| Chart 4 Analyst Insight for Appliances and Electronics Specialists | 8 | 1 |
| Graph - Chart 5 Forecast Value Sales 2020-2030 | 8 | 1 |
| Competitive Landscape | 8 | 1 |
| Altex expands omnichannel network to reinforce sales lead | 8 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 9 | 1 |
| Graph - Chart 6 Altex Romania Enters Home Products Specialists | 9 | 1 |
| Media galaxy expands with discounts as istyle focuses on stability | 9 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 10 | 1 |
| Chart 7 Company Shares 2025 | 10 | 1 |
| Chart 8 Brand Shares 2025 | 10 | 1 |
| Economic Context | 10 | 1 |
| Table/Chart: Company Shares of Appliances and Electronics Specialists % Share (GBO) - Retail Value RSP ex VAT - 2025 | 10 | 1 |
| Table/Chart: Tabular Data Analysis | 10 | 1 |
| Table/Chart: Brand Shares of Appliances and Electronics Specialists % Share (LBN) - Retail ex VAT Value RSP 2025 | 10 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 11 | 1 |
| Political | 11 | 1 |
| Graph - Economic | 11 | 1 |
| Graph - Technological | 11 | 1 |
| Graph - Chart 10 Real Gdp Growth 2020-2030 | 11 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 12 | 1 |
| Graph - Inflation | 12 | 1 |
| Consumer Context | 12 | 1 |
| Population | 12 | 1 |
| Graph - Income and Expenditure | 12 | 1 |
| Graph - APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 13 | 1 |
| Graph - Chart 14 Population by Generation 2025 | 13 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 14 | 1 |
| Graph - Report closing date: 9 April 2026 | 14 | 1 |
| Retail in Romania - Industry Overview | 15 | 1 |
| Executive Summary | 15 | 1 |
| 2025 developments | 15 | 1 |
| Key Data Insights | 15 | 1 |
| Key Industry Trends | 15 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 16 | 1 |
| Retail Consolidation | 16 | 1 |
| Graph - Rise of E-commerce | 16 | 1 |
| Industry Performance | 16 | 1 |
| Robust growth despite economic headwinds | 16 | 1 |
| A phase of hyper-concentration | 16 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 17 | 1 |
| Temu and shein intensify competition as trendyol empowers romanian smes with fast fulfilment | 17 | 1 |
| Graph - APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 18 | 1 |
| Graph - Chart 17 Value Sales 2020-2030 | 18 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 19 | 1 |
| Graph - Sales of Retail by Category Retail rsp ex VAT RON million current | 19 | 1 |
| Discounters accelerates value-driven growth as price caution persists | 19 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 20 | 1 |
| Chart 19 Analyst Insight for Retail | 20 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 21 | 1 |
| Graph - Forecast Sales of Retail Retail rsp ex VAT RON million - current 96 Y-O-Y Growth | 21 | 1 |
| Graph - Chart 21 Forecast Value Sales by Category 2025-2030 | 21 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 22 | 1 |
| Graph - Forecast Sales of Retail by Category | 22 | 1 |
| Competitive Landscape | 22 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 23 | 1 |
| Mergers and new digital launches reshape competition and opportunity | 23 | 1 |
| Graph - APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 24 | 1 |
| Graph - Chart 23 Company Shares 2025 | 24 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 25 | 1 |
| Company Shares of Retail | 25 | 1 |
| Graph - Chart 24 Brand Shares 2025 | 25 | 1 |
| Table/Chart: % Share (GBO) - Retail Value RSP ex VAT - 2025 | 25 | 1 |
| Table/Chart: Tabular Data Analysis | 25 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 26 | 1 |
| Brand Shares of Retail | 26 | 1 |
| Operating Environment | 26 | 1 |
| Informal retail | 26 | 1 |
| Table/Chart: % Share (LBN) - Retail ex VAT Value RSP - 2025 | 26 | 1 |
| Table/Chart: Tabular Data Analysis | 26 | 1 |
| Seasonality | 27 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 27 | 1 |
| Table/Chart: Chart 25 Standard Opening Hours by Channel Type 2025 | 27 | 1 |
| Table/Chart: Tabular Data Analysis | 27 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 28 | 1 |
| Easter | 28 | 1 |
| Summer sales | 28 | 1 |
| Back to School | 28 | 1 |
| Black Friday | 28 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 29 | 1 |
| Winter sales | 29 | 1 |
| Christmas | 29 | 1 |
| Economic Context | 29 | 1 |
| Political | 29 | 1 |
| Graph - Economic | 29 | 1 |
| Technological | 29 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 30 | 1 |
| Graph - Chart 27 Real Gdp Growth 2020-2030 | 30 | 1 |
| Graph - Chart 28 Inflation 2020-2030 | 30 | 1 |
| Consumer Context | 31 | 1 |
| Income and Expenditure | 31 | 1 |
| Graph - Lifestyles | 31 | 1 |
| Graph - Chart 30 Population 2020-2030 | 31 | 1 |
| APPLIANCES AND ELECTRONICS SPECIALISTS IN ROMANIA | 32 | 1 |
| Graph - Population by Generation Share of total population % | 32 | 1 |
| Country Reports Disclaimer | 32 | 1 |
