Sections
| Title | Starting Page | Number of Pages |
|---|
| COVER | 1 | 2 |
| PLUNKETT S SPORTS INDUSTRY TRENDS &STATISTICS 2015 | 3 | 3 |
| CONTENTS | 6 | 2 |
| Chapter 1 MAJOR TRENDS AFFECTING THE SPORTS INDUSTRY | 8 | 31 |
| 1) Introduction to the Sports Industry | 9 | 2 |
| 2) NFL (National Football League): The Biggest Money in U.S. Sports | 11 | 2 |
| 3) Broadcasting Fees, Digital Access and Investment Savvy Boost MLB (Major League Baseball) | 13 | 2 |
| 4) NBA (National Basketball Association) Regroups Under New Contract | 15 | 1 |
| 5) NHL (National Hockey League) Team Differences Result in Financial Haves and Have-Nots | 16 | 1 |
| 6) NASCAR s Best Teams Require Massive Investment | 17 | 1 |
| 7) Television Rights Contracts Bring in Lucrative Revenues for Major Leagues | 17 | 1 |
| 8) World Soccer Faces Trouble Due to Lack of Parity/MLS (Major League Soccer) Holds Its Own | 18 | 2 |
| 9) NCAA College Sports Are Big Revenue Earners | 20 | 1 |
| 10) PGA (Professional GolfAssociation) Tournaments Grow in International Markets/Golf Returns to the Olympics | 21 | 1 |
| 11) Fantasy Sports Post Growth,Creating $3.6 Billion in Revenue Online | 22 | 1 |
| 12) Sports Equipment and Apparel Manufacturers Offer the Latest High-Tech Advantages Such as Wearable Sensors | 23 | 2 |
| 13) Lacrosse Is Among the Fastest-Growing Team Sports in America | 25 | 1 |
| 14) Sports Agents Become Indispensable/Sports Marketing Booms in China | 26 | 1 |
| 15) New Electronic Game Consoles Help Revive Sales | 27 | 3 |
| 16) 3-D Games Open New Opportunities/Immersion Games Offer Virtual Reality | 30 | 1 |
| 17) Hiking, Walking and Running The Least Expensive Sports Draw the Most Participants | 31 | 1 |
| 18) Bicycle Sharing Grows in Major Cities, But Financial Outlook Is Poor | 31 | 2 |
| 19) Aging Baby Boomers Will Cause Significant Changes in the Leisure Sector, Including Sports and Activity-Based Travel | 33 | 1 |
| 20) Athletic Footwear Draws Big Names from Athletes to Designers | 34 | 1 |
| 21) The Vast Majority of Shoes Sold in the U.S. Are Made Elsewhere | 34 | 1 |
| 22) Exercise Apparel Sales Rise | 35 | 1 |
| 23) Nanotechnology Has a Growing Role in Sports Equipment | 36 | 1 |
| 24) High-Tech, Nanotech and Smart Fabrics Proliferate/Flyknit May Revolutionize Manufacture of Shoes | 36 | 3 |
| Chapter 2 SPORTS INDUSTRY STATISTICS | 39 | 12 |
| Sports Industry Overview | 40 | 1 |
| Selected U.S. Sports Industry Revenues: 2007-2013 | 41 | 1 |
| Sports Industry, Estimated Sources of Revenue &Expenses, U.S.: 2008-2012 | 42 | 1 |
| U.S. Spectator Sports, Performing Arts &Related Industries, Breakdown of Expenses: 2007-2012 | 43 | 1 |
| Estimated Annual Sporting Goods Stores Retail Sales, Inventories &Purchases: 2004-2012 | 44 | 1 |
| Estimated Monthly Sporting Goods Stores Retail Sales: 1992-April 2014 | 45 | 1 |
| Exports of Sporting &Athletic Equipment, U.S.: 2008-Q1 2014 | 46 | 1 |
| Imports of Sporting &Athletic Equipment, U.S.: 2008-Q1 2014 | 47 | 1 |
| Overview of the Media Contracts of the Four Big Sports | 48 | 1 |
| Sports Industry Employment by Business Type, U.S.: 2009-2013 | 49 | 2 |
