Sections
| Title | Starting Page | Number of Pages |
|---|
| COVER | 1 | 3 |
| PLUNKETT S E-COMMERCE &INTERNET BUSINESS ALMANAC 2016 | 4 | 4 |
| CONTENTS | 8 | 2 |
| INTRODUCTION | 10 | 2 |
| HOW TO USE THIS BOOK | 12 | 3 |
| Chapter 1 MAJOR TRENDS AFFECTING THE E-COMMERCE &INTERNET BUSINESS | 15 | 37 |
| 1) Introduction to the E-Commerce &Internet Business | 16 | 2 |
| 2) Bricks, Clicks and Catalogs Create Synergies While Online Sales Growth Surges | 18 | 2 |
| 3) Amazon Continues to Boost Its Market Share | 20 | 1 |
| 4) Retailers Offer Expedited Delivery to Compete with Amazon | 20 | 1 |
| 5) Wi-Fi Enables Wireless Traffic Growth | 21 | 1 |
| 6) Global Internet Market Tops 3.2 Billion Users/Ultrafast Broadband Expands, both Fixed and Wireless | 22 | 1 |
| 7) Fiber-to-the-Home (FTTH) Gains Traction | 22 | 1 |
| 8) Cloud Computing and Software as a Service (SaaS) Point the Way to the Future | 23 | 1 |
| 9) HTML5 Makes Web Pages More Interactive, Sets up the Semantic Web 3.0 of the Future | 24 | 1 |
| 10) Chinese Consumers Exceed $500 Billion in Annual B2C Purchases Online | 25 | 1 |
| 11) VOIP (Telephony over the Internet) Continues To Revolutionize the Telecommunications Industry | 26 | 1 |
| 12) Telecommunications Systems Move Online Including Unified Communications, Telepresence | 27 | 1 |
| 13) Carriers Eliminate Unlimited Access Plans for Smartphones and Landlines, Up Profit Potential | 28 | 1 |
| 14) 3G and 4G Networks Rollout Worldwide/5G on the Horizon/Massive Investments Required | 29 | 1 |
| 15) Social Media to Generate $23.6 Billion in Global Online and Mobile Ad Revenues | 30 | 2 |
| 16) Programmatic Ad Buying Dominates the Market | 32 | 1 |
| 17) Online Travel Agencies (OTAs) Continue Strong Growth in Bookings/Hotels Fight to Keep Control of the Customer | 32 | 2 |
| 18) Apple s iTunes Set the Standard in the Music Industry, but Digital Sales Slow | 34 | 1 |
| 19) Pandora and Spotify Lead in Streaming Music Via Internet Radio but Face New Challenge from Apple Music/SiriusXM Tops 27 Million Subscribers | 35 | 1 |
| 20) Tablets and Smartphones Cause Decline in PC and Laptop Computer Market | 36 | 1 |
| 21) Cable and Satellite TV Struggle With Cord-Cutting/Cheaper Streaming Options Proliferate, Including Netflix | 36 | 3 |
| 22) Quality of Care and Health Care Outcomes Data Become Available Online | 39 | 1 |
| 23) Online Banking Grows on Mobile Devices/The Internet and ATMs Replace Branches and Tellers | 40 | 2 |
| 24) Insurance Direct Selling and E-Commerce Grow | 42 | 1 |
| 25) The Internet of Things (IoT) and M2M: Wireless Sensors to Boom, Aided by Nanotechnology | 43 | 2 |
| 26) Manhattan s FreshDirect Sets thePace in Grocery Sales Over the Internet | 45 | 1 |
| 27) Net Neutrality Regulation Looms/European Regulators Restrain U.S. Technology Firms | 46 | 1 |
| 28) Designers and Manufacturers Bypass the Middleman with Direct-to-Consumer Online Business Models | 47 | 1 |
| 29) Light-Weight Satellites, Solar-Powered Drones and Giant Helium Balloons Studied for Internet Access | 48 | 1 |
| 30) Sharing Economy Gains Market Share in Travel with Online Sites Like Airbnb, HomeAway and Many Global Competitors | 49 | 1 |
| 31) Cybersecurity Concerns Lead to Research and Investment | 50 | 2 |
| Chapter 2 E-COMMERCE &INTERNET BUSINESS STATISTICS | 52 | 16 |
| E-Commerce &Internet Business Statistics and Market Size Overview | 53 | 1 |
| Estimated Quarterly U.S. Retail Sales, Total &E-Commerce: 1st Quarter 2006-3rd Quarter 2015 | 54 | 1 |
| E-Commerce Related Services Quarterly Revenue, U.S.: 2014-2015 | 55 | 1 |
| U.S. Retail Trade Sales, Total &E-commerce: 2012-2015 | 56 | 1 |
| Total &E-commerce Sales for Electronic Shopping &Mail-Order Houses, by Merchandise Line, U.S.: 2012-2015 | 57 | 1 |
| Internet Publishing &Broadcasting &Web Search Portals: Estimated Revenue &Expenses, U.S.: 2009-2015 | 58 | 1 |
| Internet Access Technologies Compared | 59 | 1 |
| Number of Business &Residential High Speed Internet Lines, U.S.: 2008-2015 | 60 | 1 |
| Number of Business &Residential High Speed Internet Lines, by Speed, U.S.: 2010-2013 | 61 | 1 |
| Home Broadband Adoption Demographics, U.S.: September 2013 | 62 | 1 |
| Smartphone Adoption Demographics, U.S.: December 2014 | 63 | 1 |
| Internet Users by Demographic Group, U.S.: 2014 | 64 | 1 |
| Amazon.com, Inc. Annual Sales &Income: 2010-2015 | 65 | 1 |
| eBay Quarterly &Annual Statistics: 2011-2015 | 66 | 1 |
| Employment in E-commerce &Internet-related Fields, U.S.: 1998-2015 | 67 | 1 |
| Chapter 3 IMPORTANT E-COMMERCE &INTERNET BUSINESS CONTACTS | 68 | 27 |
| Chapter 4 THE E-COMMERCE 450: WHO THEY ARE AND HOW THEY WERE CHOSEN | 95 | 465 |
| INDEX OF COMPANIES WITHIN INDUSTRY GROUPS | 96 | 12 |
| ALPHABETICAL INDEX | 108 | 4 |
| INDEX OF HEADQUARTERS LOCATION BY U.S. STATE | 112 | 4 |
| INDEX OF NON-U.S. HEADQUARTERS LOCATION BY COUNTRY | 116 | 2 |
| Individual Profiles On Each Of THE E-COMMERCE 450 | 118 | 442 |
| ADDITIONAL INDEXES | 560 | 25 |
| INDEX OF FIRMS NOTED AS HOT SPOTS FOR ADVANCEMENT FOR WOMEN &MINORITIES | 561 | 2 |
| INDEX OF SUBSIDIARIES, BRAND NAMES AND AFFILIATIONS | 563 | 22 |
| A Short E-Commerce &Internet Business Glossary | 585 | 30 |
