Wireless Telecommunication Services in Portugal

Summary
Wireless Telecommunication Services in Portugal industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Findings
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the wireless telecommunication services market in Portugal
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the wireless telecommunication services market in Portugal
- Leading company profiles reveal details of key wireless telecommunication services market players' global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Portugal wireless telecommunication services market with five year forecasts by both value and volume

Synopsis
Essential resource for top-line data and analysis covering the Portugal wireless telecommunication services market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Reasons To Buys
- What was the size of the Portugal wireless telecommunication services market by value in 2016?
- What will be the size of the Portugal wireless telecommunication services market in 2021?
- What factors are affecting the strength of competition in the Portugal wireless telecommunication services market?
- How has the market performed over the last five years?
- What are the main segments that make up Portugal's wireless telecommunication services market?

Key Highlights
The wireless telecommunications services market is defined here as including cellular (mobile) phones, pagers, and any other wireless or cellular telecommunication service. Revenues are based on payments to operators of all of these services for subscriptions and usage. Market volumes represent total numbers of subscribers. Market shares in this report are in terms of subscriber volumes. All currency conversions were carried out at constant 2016 average annual exchange rates.

The Portuguese wireless telecommunication services market had total revenues of $2.8bn in 2016, representing a compound annual rate of change (CARC) of -4.2% between 2012 and 2016.

Market consumption volume increased with a compound annual growth rate (CAGR) of 1.8% between 2012 and 2016, to reach a total of 17.2 million subscribers in 2016.

The shrinkage of the Portuguese market was a product of both declining consumption and prices especially in the voice services segment. For instance, the volume of SMS services has plunged in recent years (-11.9% in 2016), while the volume of calls has only marginally grown (1% in 2016) - thanks to unlimited plans - according to the Portuguese telecoms regulator. What is more, increasing consumption on internet services has only marginally compensated for the drop of tariffs also observed in this segment.