Summary
Oral Hygiene in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Synopsis
Essential resource for top-line data and analysis covering the Turkey oral hygiene market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Key highlights
- The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads and toothpaste. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2016 exchange rates.
- The Turkish oral hygiene market had total revenues of $274.0m in 2016, representing a compound annual growth rate (CAGR) of 6.3% between 2012 and 2016.
- Market consumption volume increased with a CAGR of 5.5% between 2012 and 2016, to reach a total of 68.2 million units in 2016.
- During the review period the country's stable economy, a large young population and growing acceptance of good hygiene practice helped the market to grow at a strong rate.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the oral hygiene market in Turkey
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Turkey
- Leading company profiles reveal details of key oral hygiene market players' global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Turkey oral hygiene market with five year forecasts by both value and volume
Reasons to buy
- What was the size of the Turkey oral hygiene market by value in 2016?
- What will be the size of the Turkey oral hygiene market in 2021?
- What factors are affecting the strength of competition in the Turkey oral hygiene market?
- How has the market performed over the last five years?
- Who are the top competitiors in Turkey's oral hygiene market?