Video game software publishers continued to experience strong sales over the five years to 2015. Operators have increased investment in marketing and are now adept at building hype in advance of new releases, which has led to successful franchises and rereleases. Over the next five years, wireless gaming networks, mobile and other online platforms will boost industry revenue.
Companies in this industry primarily publish video game software. These establishments carry out operations necessary for producing and distributing video games, including design, documentation, installation and support services. Operators may design, develop and publish games, or may solely be involved in publishing.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.
