Labels

US label demand will rise 3.8 percent annually to $19.7 billion in 2019. In-mold, stretch sleeve and heat-shrink labels will grow the fastest. Digital printing will continue to displace traditional label printing methods. Primary packaging will remain the largest function, while secondary labeling and mailing/shipping labels will pace gains.This study analyzes the $16.3 billion US label industry. It presents historical demand data (2004, 2009 and 2014) and forecasts (2019 and 2024) by raw material (e.g., paper, plastic films, adhesives, inks), application method (e.g., pressure sensitive, glue-applied, heat-shrink and stretch sleeve, in-mold, heat transfer), printing technology, and function (e.g., primary packaging, secondary labels, industrial, mailing and shipping, decorative).The study also considers market environment factors, reviews technology trends, evaluates company market share, and profiles 46 industry players, including CCL Industries, Multi-Color, and RR Donnelley.