LONDON (Standard&Poor's) Jan. 12, 2010--Standard&Poor's Ratings Services said today that it assigned its 'BB' debt rating to the proposed £500 million senior secured notes to be issued by Virgin Media Secured Finance PLC (VMSF; not rated), a subsidiary of U.K.-based telecommunications provider Virgin Media Inc. (VMI; B+/Stable/--). At the same time, we assigned a recovery rating of '1' to this debt, indicating our expectation of very high (90%-100%) recovery for creditors in the event of a payment default. We anticipate that the new notes will share the same guarantees and security package granted to the existing secured credit facilities at Virgin Media Investment Holding Ltd. (VMIH) level and will rank pari passu with those secured facilities.