The leading market position in the global soft drink industry, with significant brand equity; Broad geographic diversification; An expanding product portfolio; and Strong financial condition and cash flow. Weak macroeconomic conditions within its bottlers' select markets; and Exposure to volatile commodity costs and foreign currency exchange rates. Standard&Poor's Ratings Services' ratings on Atlanta, Ga.-based The Coca-Cola Co. (Coke) continue to reflect its position as the world's largest nonalcoholic beverage company, as well as its geographic diversification, which we believe will continue to translate into strong profitability and cash flow. Strong brand awareness continues to contribute to Coke's roughly 42% leading share in the mature U.S. carbonated soft drink (CSD) market, an estimated worldwide CSD market share of 52%,
