This report does not constitute a rating action. . As S&P Global Ratings' residential broadband assumptions remain largely intact, we expect competition will stay intense and lead Cable One to lose about 4% of subscribers, or 40,000, in 2025 (up from our previous estimate of 30,000). However, we expect broadband residential revenue decreases will improve to 2% for 2025 (up from 2.5%) from 5.5% in 2024 due to modestly higher average revenue per unit (ARPU) growth of 0.5%-1%. This is supported by a 2.4% year-over-year increase in ARPU in the second quarter of 2025 stemming from one-time benefits of its AutoPayPlus program, which includes a $5 surcharge for non-enrolled customers, as well as segmented pricing, promotional roll-offs, and gains from