Narrow business focus in promotion, supply chain, and health care services with a concentration in the grocery, drug chain, and pharmaceutical channel. Geographic concentration in North America. Weak credit protection measures based on high financial leverage. We expect its financial policy to remain aggressive given its financial sponsor ownership. The stable outlook reflects Standard&Poor's Ratings Services' expectations that Inmar Inc.'s financial leverage will remain above 5.0x over the next year and that the company will continue to benefit from growth in new market verticals, penetration into the digital coupon network, and by continuing to improve operating leverage. We believe this is likely to support continued growth in its EBITDA margin, which should allow for ongoing gradual debt reduction