Standard&Poor's Ratings Services' ratings on Victor, N.Y.-based Constellation Brands Inc. reflect our satisfactory business risk profile assessment, which benefits from the company's historically strong cash generation from a diverse portfolio of consumer brands, and its more disciplined financial policy, including debt reduction efforts. This is despite its participation in the highly competitive beverage alcohol markets and the company's leveraged financial profile. Constellation Brands is a leading producer and marketer of beverage alcohol. The company is a leading global premium wine company with leading market positions in each of its core markets, which include the U.S., Canada, and New Zealand. It also participates in the spirits and imported beer segments, (beer through its Crown Imports LLC joint venture) in
