MEXICO CITY, Nov. 7, 2017—S&P Global Ratings assigned today its global scale 'BBB' issue-level rating to Mexican consumer products company Grupo Bimbo S.A.B. de C.V.'s (Bimbo; BBB/Stable/--) proposed senior unsecured notes for up to $650 million due 2047. Bimbo plans to use the net proceeds for general corporate purposes, including the repayment of existing indebtedness related to East Balt Bakeries' acquisition. We expect the proposed transaction to improve Bimbo's debt maturity profile, further supporting our strong liquidity assessment on the company. The rating on the notes is at the same level as the corporate credit rating, given that Bimbo's most important subsidiaries irrevocably and unconditionally guarantee the company's debt instruments on a senior unsecured basis. These subsidiaries accounted for 63%