...Strong Data Growth: Data consumption across both fixed-line and wireless will continue to grow in 2016, reflecting increasing data penetration and the growing importance of video driving the migration of customers to higher-consumption plans. Mobile broadband users will outnumber fixed-broadband users. Data consumption across fixed line will, however, be higher from increased take-up of bundled plans, including those with entertainment options. Higher Non-Traditional Revenue: Growth in non-traditional revenue sources such as network applications and services will continue ¡ also benefiting from strategic acquisitions ¡ and should contribute significantly to revenue. Growth in these services is beneficial, although they have thinner margins than the traditional fixed segment, and therefore their growth dilutes overall margins. Low-Single-Digit Growth: Revenue and EBITDA growth will, however, remain in the low single digits, reflecting declining fixed-voice revenues from fixed-to-mobile substitution....
