Viewpoint: Plugging the Gaps in Customer Retention - American Banker - 2006/07/21 - SourceMedia

Report title: Viewpoint: Plugging the Gaps in Customer Retention

from SourceMedia
751 word report published Jul 21, 2006

Price $10.00 available for immediate download

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Customer retention has become an urgent priority as the retail deposit, consumer lending, and residential mortgage businesses all have stalled. New customers are getting harder to find and banks must make every effort to retain established...

Source:

American Banker

Author:

By Alan Mattei

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SourceMedia, Inc. is a leading publisher and information provider for professionals in the financial services and related technologies markets. Key publications include Accounting Today, American Banker, Financial Planning, National Mortgage News, Securities Industry News, and The Bond Buyer, as well as several other well-known and respected magazines and newsletters.

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