| Title: | WORLD TELEVISION MARKET MARKET OVERVIEW |
| Price: | $405.00 |
| Publication Date: | Feb 01, 2008 |
| Source: | IDATE |
| Brief Excerpt: | ...The Asia-Pacific region is the largest market in the world in terms of TV households, representing ##% of the total. China alone accounts for one third of the world's TV households, compared to the United States with about ##%, even though its share has slightly dropped wi th the increase in other regions such as India and Africa-Middle East. Terrestrial TV reception still remains the most wi despread, representing practically ##% of TV access modes. However, terrestrial television is rapidl y losing not only market share but number of total households worldwide, despite expansion of digital terrestrial television. Between #### and ####, terrestrial market share went from ##.#% to ##.#%, a drop of ## million households, while the total number of TV households grew by ###.# million during the same time period. Cable holds second place, with ##.#% of TV households, a slight increase over the last few years (##.#% market share in ####), due to its strong pres ence in the largest... |
| Length: | 15 Pages |
| Geographic Region: | MULTINATIONAL |
| Industry: | BROADCASTING/CABLE TV |
| Format: | 
Adobe Acrobat
|
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