Report title: Global market review of workwear - forecasts to 2014
from just-style
83 page (40235 word) report published May 29, 2008

Price $1,190.00 available for immediate download
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About just-style

In this, the third workwear sector report from just-style, we take a fresh look at this maturing global market. Across the world, we have seen small growth in the market in terms of dollar value, garment units and numbers of wearers for both workwear and corporate wear, and this is set to continue. This latest study of the market provides a comprehensive overview of the sector, including the history and evolution of the market, strategies of the key companies, buying behaviours and scenarios, and global and regional market estimates for value, consumption and garment production to 2014.

Source: Aroq Ltd
Document ID: 64820
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Sections
TitleStarting PageNumber of Pages
Single-user licence edition32
Copyright statement31
just-style.com membership41
Contents51
Single-user licence edition ii51
Copyright statement ii51
just-style.com membership iii51
Contents iv51
List of figures vii51
List of tables viii51
Chapter 1 Executive summary 151
What we wear at work 151
The blurring of the market 151
Workwear market approaches 151
Wholesale workwear market by value, 2007 251
Workwear and corporate wear market history, 2004-2007 251
The current world and regional workwear markets, 2007 351
World and regional market forecasts to 2014 451
Regional markets for workwear, 2014 451
Workwear garment production estimates 551
Potential company strategies 551
Specific company strategies 651
Chapter 2 Introduction 751
What we wear at work 751
Report coverage 751
Chapter 3 The blurring of the market 951
The disintegration of the supply chain 951
Product definitions 951
Channels to market definitions 1051
Channel sales for workwear 1151
25 potential product/channel approaches 1351
Chapter 4 The value of the workwear market 1551
Market sources and methodology 1551
The global workwear market at wholesale 1651
The value added chain for a garment 1751
Chapter 5 Global and regional market estimates 2151
Workwear market history, 2004-2007 2151
The current workwear world and regional markets, 2007 2251
The wearer population 2351
Spend (in US dollars) and garments given per adult employed 61
The classic workwear consumption and market size calculation61
Regional percentage share of the world market 2761
World and regional market forecasts to 2014 2961
World corporate wear, 2014 3061
World workwear, 2014 3261
Regional markets for workwear, 2014 3361
Workwear US dollar and garment unit growth 3461
Percentages of wearers of workwear and corporate wear by reg61
Regional market values, volumes and percentage shares, 2014 61
The overall workwear market timeline, 2004-2014 3961
Chapter 6 Workwear garment production estimates for 2007 4261
Western Europe 4461
North America 4461
Eastern Europe 4561
Indian Sub-continent 4561
Southeast Asia 4561
China 4561
Japan and Korea 4661
Latin America 4661
Rest of the world 4661
Chapter 7 Potential company strategies 4761
Chapter 8 The maturing of the market 5061
Workwear history 5061
The five phases theory 5061
The Introduction phase 5261
The Growth phase 5261
The Maturity phase 5361
Decline 5461
Where to from here? Death or resurrection? Generic strategie61
Extending the life of the product 5561
Chapter 9 How people buy 5761
Customers for workwear 5761
The image map 5761
Direct sale to a garment maker 6161
Sale to a wholesaler/importer 6161
Sale to a workwear brand 6161
Sale to a mail order catalogue 6261
Sale to a managing agent 6261
Sale to a garment rental company 6361
Sale to an end-user specifier 6461
A simplified conclusion to a complex decision process flow 661
Chapter 10 Specific company strategies 6671
Cintas (US) 6771
Kwintet (Scandinavia) 6871
Johnson Service Group (UK) 6971
Alexandra (UK) 7071
Klopman (Italy) 7271
List of figures81
List of tables91
Chapter 1 Executive summary106
What we wear at work101
The blurring of the market101
Workwear market approaches101
Wholesale workwear market by value, 2007111
Workwear and corporate wear market history, 2004-2007111
The current world and regional workwear markets, 2007121
World and regional market forecasts to 2014131
Regional markets for workwear, 2014131
Workwear garment production estimates141
Potential company strategies141
Specific company strategies151
Chapter 2 Introduction162
What we wear at work161
Report coverage162
Chapter 3 The blurring of the market186
The disintegration of the supply chain181
Product definitions181
Channels to market definitions191
Channel sales for workwear202
25 potential product/channel approaches222
Chapter 4 The value of the workwear market246
Market sources and methodology241
The global workwear market at wholesale251
The value added chain for a garment264
Chapter 5 Global and regional market estimates3021
Workwear market history, 2004-2007301
The current workwear world and regional markets, 2007311
The wearer population321
Spend (in US dollars) and garments given per adult employed 332
The classic workwear consumption and market size calculation351
Regional percentage share of the world market362
World and regional market forecasts to 2014381
World corporate wear, 2014392
World workwear, 2014411
Regional markets for workwear, 2014421
Workwear US dollar and garment unit growth431
Percentages of wearers of workwear and corporate wear by reg441
Regional market values, volumes and percentage shares, 2014453
The overall workwear market timeline, 2004-2014483
Chapter 6 Workwear garment production estimates for 2007515
Western Europe531
North America531
Eastern Europe541
Indian Sub-continent541
Southeast Asia541
China541
Japan and Korea551
Latin America551
Rest of the world551
Chapter 7 Potential company strategies563
Chapter 8 The maturing of the market597
Workwear history591
The five phases theory592
The Introduction phase611
The Growth phase611
The Maturity phase621
Decline631
Where to from here? Death or resurrection? Generic strategie631
Extending the life of the product642
Chapter 9 How people buy669
Customers for workwear661
The image map664
Direct sale to a garment maker701
Sale to a wholesaler/importer701
Sale to a workwear brand701
Sale to a mail order catalogue711
Sale to a managing agent711
Sale to a garment rental company721
Sale to an end-user specifier731
A simplified conclusion to a complex decision process flow732
Chapter 10 Specific company strategies759
Cintas (US)761
Kwintet (Scandinavia)771
Johnson Service Group (UK)781
Alexandra (UK)792
Klopman (Italy)813

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