|
Sections |
| Title | Starting Page | Number of Pages |
|---|
| Single-user licence edition | 3 | 2 |
| Copyright statement | 0 | 4 |
| just-food.com membership | 0 | 5 |
| Table of contents | 5 | 2 |
| List of figures | 7 | 1 |
| List of tables | 8 | 1 |
| Preface | 9 | 2 |
| Report methodology | 0 | 10 |
| The author | 0 | 10 |
| Aims of the report | 0 | 11 |
| Executive summary | 11 | 4 |
| Chapter 1 Introduction to the NPD process: Drivers and regul | 15 | 7 |
| Introduction | 0 | 16 |
| Supply and demand: Chicken and egg | 0 | 17 |
| What prompts the development of a new food or drink product? | 0 | 18 |
| Responding to regulatory changes and government campaigns | 0 | 19 |
| The impact of the EU health and nutrition claims regulation | 0 | 20 |
| The difference between health and nutrition claims | 0 | 22 |
| Chapter 2 NPD trends in foodservice and their influence on t | 22 | 9 |
| Introduction | 0 | 23 |
| One size does not fit all | 0 | 23 |
| Celebrity chefs | 0 | 24 |
| Foodservice adopts an innovative approach | 0 | 24 |
| Trends inspiring NPD in the global foodservice market | 0 | 25 |
| Super-healthy | 0 | 26 |
| Premium and speciality foods | 0 | 27 |
| The culture of food | 0 | 28 |
| Authentic indulgence | 0 | 29 |
| The El Bulli influence | 0 | 31 |
| Chapter 3 Best-practice NPD strategies | 31 | 17 |
| Introduction | 0 | 32 |
| Stage one: Idea generation | 0 | 32 |
| Stage two: Filtering the good from the bad | 0 | 33 |
| Stage three: Know your market | 0 | 34 |
| Case study: Modernising an established brand | 0 | 35 |
| Consumer insights and solutions | 0 | 38 |
| Stage four: Check the idea with the logical crew as well as | 0 | 39 |
| Stage five: Avoiding traffic jams in the project pipeline by | 0 | 40 |
| Stage six: Checking with the consumers | 0 | 40 |
| Stage seven: Understanding the role of retailers | 0 | 41 |
| Sampling for success | 0 | 42 |
| Stage eight: Convincing the retailer to stock your new produ | 0 | 43 |
| Gaining the approval of the buyer | 0 | 45 |
| Stage nine: Identifying unique merchandising opportunities | 0 | 47 |
| Stage ten: Ongoing evaluation of product success | 0 | 48 |
| Chapter 4 Consumer trends driving NPD | 48 | 17 |
| Introduction | 0 | 49 |
| The prominent role of the foodie | 0 | 51 |
| Ethnic food | 0 | 53 |
| Product and line extension opportunities are rife in ethnic | 0 | 55 |
| Targeting Polish and Muslim communities | 0 | 56 |
| Free-from foods | 0 | 59 |
| Healthy indulgence | 0 | 65 |
| Chapter 5 The next big thing by category and region | 65 | 24 |
| Introduction | 0 | 66 |
| Asia-Pacific | 0 | 66 |
| Eastern Europe | 0 | 67 |
| North America | 0 | 68 |
| Western Europe | 0 | 68 |
| Latin America | 0 | 69 |
| Bakery | 0 | 73 |
| Chilled food | 0 | 76 |
| Confectionery | 0 | 79 |
| Case study: Tangerine | 0 | 81 |
| Frozen food | 0 | 85 |
| Sweet and savoury snacks | 0 | 89 |
| Chapter 6 The ten major NPD trends to watch | 89 | 7 |
| Introduction | 0 | 90 |
| Premiumisation and speciality foods | 0 | 90 |
| Europe | 0 | 91 |
| On-the-go convenience | 0 | 96 |
