Title:

The Big, Ugly Obstacle Holding Back eCommerce

Price:$249.00
Publication Date:Mar 29, 2007
Source:Forrester Research
Author:Sucharita Mulpuru
Report Type:Trends
Word Count:3708
Length:8 Pages
Description:Egregious violations of customer service principles in online retail are well camouflaged because of the eCommerce industry's rapid growth. But a Forrester survey, conducted online during the weeks following the holiday season of 2006, exposed an Achilles' heel in the online retail industry: One-third of online shoppers reported experiencing problems while shopping online this past holiday season. Many large stores were culprits, and the most common offenses included excessive download time and a lack of inventory availability — problems that have been thorns in the side of dot-com executives for years.
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Forrester Research identifies and analyzes emerging trends in technology and their impact on business. Forrester provides companies with rigorous research, practical ideas, and objective guidance to help them thrive on technology change. Research topics include Automotive, Financial Services, Healthcare, IT Security and Spending, and Media and Entertainment, to name a few.

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