Datamonitor Premium Research Reports

Title:Household products in Eastern Europe to 2011
Price:$1,995.00
Publication Date:Mar 11, 2008
Report Type:Databook
Abstract:Introduction

This databook is a detailed information resource covering all the key data points on Household products in Eastern Europe. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011 for 11 countries covered within the Eastern Europe region.

Scope

Contains 9 categories:Air fresheners,Bleach,Dishwashing,Furniture polish,General purpose cleaners,Insecticides,Scouring,Textile washing,Toilet care Provides market value, volume data by market, segment and sub segment

Highlights

The Eastern Europe Household products market covering 11 countries, increased between 2001-2006, growing at an average annual rate of 3.2%. The leading company in the market in 2006 was Reckitt Benckiser PLC. The second-largest player was Procter & Gamble with Henkel KGaA.is third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Household products markets Understand consumers' consumption and expenditure patterns for the 11 countries covered Understand the future direction of the market with reliable historical data and full five year forecasting.
Brief Excerpt:...Air fresheners Continuous air fresheners Objects usually made from glass or plastic, containing a hardened gel-like substance a nd continuously omit perfumed odors. Examples include the AirWic k Decosphere (USA), Glade Solid Air Freshener Lily of the Valley (UK), Burankoron (Japan). Air fresheners Electrical air fresheners Air fresheners that are either plugged into an electric socket or are battery operated , and release air freshener either by a slow continuous release or through a periodical spray release. Examples include Renuzit's Airlets Scented Oil Air Freshener (USA), the Chaty plug-in (Japan), Glade Circul'Air (UK). Air fresheners Pump/aerosol air fresheners Air freshener dispensed either through a pump mechanism or through an aerosol spray. Examples include Renuzit Super Odor Neutralizer (found in the US), Glade Aerosol Magnolia & Vanilla (found in the UK), and Shanghai Johnson & Co's Mr. Muscle (found in China). Bleach Liquid bleach Regular bleach in liquid...
Word Count:26889
Length:123 Pages
Industry(ies):Consumer, Household
Format:Adobe Acrobat Adobe Acrobat
Free Sample: Click Here to Download

Table of Contents:TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about? 2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW 18
Value Analysis 18
Volume Analysis 19
Chapter 3 EASTERN EUROPE HOUSEHOLD PRODUCTS - MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company Share Analysis 26
Distribution Analysis 29
Chapter 4 LEADING COMPANY PROFILES 31
Reckitt Benckiser PLC 31
The Procter & Gamble 33
Chapter 5 CATEGORY ANALYSIS - TOILET CARE 35
Value Analysis, 2001-2006 35
Value Analysis, 2006-2011 35
Volume Analysis, 2001-2006 37
Volume Analysis, 2006-2011 37
Company Share Analysis 39
Distribution Analysis 42
Chapter 6 CATEGORY ANALYSIS - FURNITURE POLISH 44
Value Analysis, 2001-2006 44
Value Analysis, 2006-2011 44
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011 46
Company Share Analysis 48
Distribution Analysis 51
Chapter 7 CATEGORY ANALYSIS - INSECTICIDES 53
Value Analysis, 2001-2006 53
Value Analysis, 2006-2011 53
Volume Analysis, 2001-2006 55
Volume Analysis, 2006-2011 55
Company Share Analysis 57
Distribution Analysis 60
Chapter 8 CATEGORY ANALYSIS - TEXTILE WASHING PRODUCTS 62
Value Analysis, 2001-2006 62
Value Analysis, 2006-2011 62
Volume Analysis, 2001-2006 64
Volume Analysis, 2006-2011 64
Company Share Analysis 66
Distribution Analysis 69
Chapter 9 CATEGORY ANALYSIS - SCOURING PRODUCTS 71
Value Analysis, 2001-2006 71
Value Analysis, 2006-2011 71
Volume Analysis, 2001-2006 73
Volume Analysis, 2006-2011 73
Company Share Analysis 75
Distribution Analysis 78
Chapter 10 CATEGORY ANALYSIS - GENERAL PURPOSE CLEANERS 80
Value Analysis, 2001-2006 80
Value Analysis, 2006-2011 81
Volume Analysis, 2001-2006 83
Volume Analysis, 2006-2011 84
Company Share Analysis 86
Distribution Analysis 89
Chapter 11 CATEGORY ANALYSIS - AIR FRESHENERS 91
Value Analysis, 2001-2006 91
Value Analysis, 2006-2011 91
Volume Analysis, 2001-2006 93
Volume Analysis, 2006-2011 93
Company Share Analysis 95
Distribution Analysis 98
Chapter 12 CATEGORY ANALYSIS - BLEACH 100
Value Analysis, 2001-2006 100
Value Analysis, 2006-2011 100
Volume Analysis, 2001-2006 102
Volume Analysis, 2006-2011 102
Company Share Analysis 104
Distribution Analysis 107
Chapter 13 CATEGORY ANALYSIS - DISHWASHING PRODUCTS 109
Value Analysis, 2001-2006 109
Value Analysis, 2006-2011 109
Volume Analysis, 2001-2006 111
Volume Analysis, 2006-2011 111
Company Share Analysis 113
Distribution Analysis 116
Chapter 14 RESEARCH METHODOLOGY 118
Methodology overview 118
Secondary research 119
Market modelling 120
Primary research 121
Data finalisation 121
Ongoing research 122
Chapter 15 APPENDIX 123
Future readings 123
How to contact experts in your industry 123

LIST OF FIGURES
Figure 1: Eastern Europe House Hold Products value & value forecast, 2001-2011 (US$ m, nominal prices) 22
Figure 2: Eastern Europe House Hold Products category growth comparison, by value, 2001-2011 22
Figure 3: Eastern Europe House Hold Products volume & volume forecast, 2001-2011 (Kg/Liters/Units m) 25
Figure 4: Eastern Europe House Hold Products category growth comparison, by volume, 2001-2011 25
Figure 5: Eastern Europe House Hold Products company share (Top 5 companies), by value, 2005-2006 (%) 27
Figure 6: Eastern Europe House Hold Products value, by distribution channel, 2005-2006 (%) 29
Figure 7: Eastern Europe Toilet Care value & value forecast, 2001-2011 (US$ m, nominal prices) 36
Figure 8: Eastern Europe Toilet Care category growth comparison, by value, 2001-2011 36
Figure 9: Eastern Europe Toilet Care volume & volume forecast, 2001-2011 (Units m) 38
Figure 10: Eastern Europe Toilet Care category growth comparison, by volume, 2001-2011 38
Figure 11: Eastern Europe Toilet Care company share (Top 5 companies), by value, 2005-2006 (%) 40
Figure 12: Eastern Europe Toilet Care value, by distribution channel, 2005-2006 (%) 42
Figure 13: Eastern Europe Furniture Polish value & value forecast, 2001-2011 (US$ m, nominal prices) 45
Figure 14: Eastern Europe Furniture Polish category growth comparison, by value, 2001-2011 45
Figure 15: Eastern Europe Furniture Polish volume & volume forecast, 2001-2011 (Units m) 47
Figure 16: Eastern Europe Furniture Polish category growth comparison, by volume, 2001-2011 47
Figure 17: Eastern Europe Furniture Polish company share (Top 5 companies), by value, 2005-2006 (%) 49
Figure 18: Eastern Europe Furniture Polish value, by distribution channel, 2005-2006 (%) 51
Figure 19: Eastern Europe Insecticides value & value forecast, 2001-2011 (US$ m, nominal prices) 54
Figure 20: Eastern Europe Insecticides category growth comparison, by value, 2001-2011 54
Figure 21: Eastern Europe Insecticides volume & volume forecast, 2001-2011 (Liters/Units m) 56
Figure 22: Eastern Europe Insecticides category growth comparison, by volume, 2001-2011 56
Figure 23: Eastern Europe Insecticides company share (Top 5 companies), by value, 2005-2006 (%) 58
Figure 24: Eastern Europe Insecticides value, by distribution channel, 2005-2006 (%) 60
Figure 25: Eastern Europe Textile Washing Products value & value forecast, 2001-2011 (US$ m, nominal prices) 63
Figure 26: Eastern Europe Textile Washing Products category growth comparison, by value, 2001-2011 63
Figure 27: Eastern Europe Textile Washing Products volume & volume forecast, 2001-2011 (Liters/Units m) 65
Figure 28: Eastern Europe Textile Washing Products category growth comparison, by volume, 2001-2011 65
Figure 29: Eastern Europe Textile Washing Products company share (Top 5 companies), by value, 2005-2006 (%) 67
Figure 30: Eastern Europe Textile Washing Products value, by distribution channel, 2005-2006 (%) 69
Figure 31: Eastern Europe Scouring Products value & value forecast, 2001-2011 (US$ m, nominal prices) 72
Figure 32: Eastern Europe Scouring Products category growth comparison, by value, 2001-2011 72
Figure 33: Eastern Europe Scouring Products volume & volume forecast, 2001-2011 (Units m) 74
Figure 34: Eastern Europe Scouring Products category growth comparison, by volume, 2001-2011 74
Figure 35: Eastern Europe Scouring Products company share (Top 5 companies), by value, 2005-2006 (%) 76
Figure 36: Eastern Europe Scouring Products value, by distribution channel, 2005-2006 (%) 78
Figure 37: Eastern Europe General Purpose value & value forecast, 2001-2011 (US$ m, nominal prices) 82
Figure 38: Eastern Europe General Purpose category growth comparison, by value, 2001-2011 82
Figure 39: Eastern Europe General Purpose volume & volume forecast, 2001-2011 (Liters m) 85
Figure 40: Eastern Europe General Purpose category growth comparison, by volume, 2001-2011 85
Figure 41: Eastern Europe General Purpose company share (Top 5 companies), by value, 2005-2006 (%) 87
Figure 42: Eastern Europe General Purpose value, by distribution channel, 2005-2006 (%) 89
Figure 43: Eastern Europe Air fresheners value & value forecast, 2001-2011 (US$ m, nominal prices) 92
Figure 44: Eastern Europe Air fresheners category growth comparison, by value, 2001-2011 92
Figure 45: Eastern Europe Air fresheners volume & volume forecast, 2001-2011 (Units m) 94
Figure 46: Eastern Europe Air fresheners category growth comparison, by volume, 2001-2011 94
Figure 47: Eastern Europe Air fresheners company share (Top 5 companies), by value, 2005-2006 (%) 96
Figure 48: Eastern Europe Air fresheners value, by distribution channel, 2005-2006 (%) 98
Figu

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