Report title: Dog care in Ireland to 2013
from Datamonitor Premium Research Reports
115 page (25821 word) report published Aug 31, 2009

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Abstract: Introduction

This databook provides key data and information on the dog care market in Ireland. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: dog food, dog toys and dog chews & treats

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the dog care market, including company overview, key facts and business description

Highlights

The market for dog care in Ireland increased at a compound annual growth rate of 6.8% between 2003 and 2008.

The dog food category led the dog care market in Ireland, accounting for a share of 96.5%.

Leading players in Irish dog care market include Mars, Inc.,Nestle S.A. and Mackle Petfoods.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the dog care market in Ireland

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Brief Excerpt: ...The Irish dog care market volume totaled 53.2 million kg/units in 2008, representing a CAGR of 5.6% since 2003. Market Volume Forecast...

Report Type: Databook
Industry(ies): Consumer, Retail
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Format:
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Table of Contents:TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Dog care 2
Summary category level - Dog food 3
Summary category level - Dog toys 4
Summary category level - Dog chews & treats 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis, 2003?08 19
Value Analysis, 2008?13 20
Value Analysis, US$ 2003?08 22
Value Analysis, US$ 2008?13 22
Volume Analysis, 2003?08 24
Volume Analysis, 2008?13 25
Company and Brand Share Analysis 28
Distribution Analysis 32
Expenditure & consumption per capita 34
Chapter 4 LEADING COMPANY PROFILES 37
Mars, Inc. 37
Nestl SA 39
Chapter 5 CATEGORY ANALYSIS - DOG FOOD 42
Value Analysis, 2003?08 42
Value Analysis, 2008?13 43
Value Analysis, US$ 2003?08 45
Value Analysis, US$ 2008?13 45
Volume Analysis, 2003?08 47
Volume Analysis, 2008?13 48
Company and Brand Share Analysis 51
Distribution Analysis 54
Expenditure & consumption per capita 56
Chapter 6 CATEGORY ANALYSIS - DOG TOYS 59
Value Analysis, 2003?08 59
Value Analysis, 2008?13 60
Value Analysis, US$ 2003?08 62
Value Analysis, US$ 2008?13 62
Volume Analysis, 2003?08 63
Volume Analysis, 2008?13 64
Company and Brand Share Analysis 65
Distribution Analysis 68
Expenditure & consumption per capita 70
Chapter 7 CATEGORY ANALYSIS - DOG CHEWS & TREATS 73
Value Analysis, 2003?08 73
Value Analysis, 2008?13 74
Value Analysis, US$ 2003?08 76
Value Analysis, US$ 2008?13 76
Volume Analysis, 2003?08 78
Volume Analysis, 2008?13 79
Company and Brand Share Analysis 82
Distribution Analysis 85
Expenditure & consumption per capita 87
Chapter 8 COUNTRY COMPARISON 90
Value 90
Volume 95
Market Share 100
Chapter 9 IRELAND SOCIOECONOMIC PROFILE 101
Country Overview 101
Key Facts 102
Political Overview 103
Economic Overview 104
Chapter 10 IRELAND MACROECONOMIC PROFILE 105
Macroeconomic Indicators 105
Chapter 11 RESEARCH METHODOLOGY 110
Methodology overview 110
Secondary research 111
Market modeling 112
Primary research 113
Data finalization 114
Ongoing research 114
Chapter 12 APPENDIX 115
Future readings 115
How to contact experts in your industry 115
Disclaimer 115

LIST OF FIGURES
Figure 1: Ireland dog care value and value forecast, 2003?13 ( m, nominal prices) 21
Figure 2: Ireland dog care category growth comparison, by value, 2003?13 23
Figure 3: Ireland dog care volume and volume forecast, 2003?13 (Kg/Units m) 26
Figure 4: Ireland dog care category growth comparison, by volume, 2003?13 27
Figure 5: Ireland dog care company share, by value, 2007?08 (%) 30
Figure 6: Ireland dog care distribution channels, by value, 2007?08 (%) 33
Figure 7: Ireland dog food value and value forecast, 2003?13 ( m, nominal prices) 44
Figure 8: Ireland dog food category growth comparison, by value, 2003?13 46
Figure 9: Ireland dog food volume and volume forecast, 2003?13 (Kg m) 49
Figure 10: Ireland dog food category growth comparison, by volume, 2003?13 50
Figure 11: Ireland dog food company share, by value, 2007?08 (%) 52
Figure 12: Ireland dog food distribution channels, by value, 2007?08 (%) 55
Figure 13: Ireland dog toys value and value forecast, 2003?13 ( m, nominal prices) 61
Figure 14: Ireland dog toys volume and volume forecast, 2003?13 (Units m) 64
Figure 15: Ireland dog toys company share, by value, 2007?08 (%) 66
Figure 16: Ireland dog toys distribution channels, by value, 2007?08 (%) 69
Figure 17: Ireland dog chews & treats value and value forecast, 2003?13 ( m, nominal prices) 75
Figure 18: Ireland dog chews & treats category growth comparison, by value, 2003?13 77
Figure 19: Ireland dog chews & treats volume and volume forecast, 2003?13 (Kg m) 80
Figure 20: Ireland dog chews & treats category growth comparison, by volume, 2003?13 81
Figure 21: Ireland dog chews & treats company share, by value, 2007?08 (%) 83
Figure 22: Ireland dog chews & treats distribution channels, by value, 2007?08 (%) 86
Figure 23: Global dog care market split (value terms, 2008) Top 5 countries 91
Figure 24: Global dog care market value, 2003 2008 (Top 5 countries) 94
Figure 25: Global dog care market split (volume terms, 2008) Top 5 countries 96
Figure 26: Global dog care market volume, 2003 2008 (Top 5 countries) 99
Figure 27: Map of Ireland 102
Figure 28: Annual data review process 111

LIST OF TABLES
Table 1: Dog care category definitions 8
Table 2: Dog care distribution channels 9
Table 3: Ireland dog care value, 2003?08 ( m, nominal prices) 19
Table 4: Ireland dog care value forecast, 2008?13 ( m, nominal prices) 20
Table 5: Ireland dog care value, 2003?08 (US$ m nominal prices) 22
Table 6: Ireland dog care value forecast, 2008?13 (US$ m nominal prices) 22
Table 7: Ireland dog care volume, 2003?08 (Kg/Units m) 24
Table 8: Ireland dog care volume forecast, 2008?13 (Kg/Units m) 25
Table 9: Ireland dog care brand share, by value, 2007?08 (%) 28
Table 10: Ireland dog care value, by brand 2007?08 ( m nominal prices) 29
Table 11: Ireland dog care company share by value, 2007?08 (%) 31
Table 12: Ireland dog care value, by company, 2007?08 ( m nominal prices) 31
Table 13: Ireland dog care distribution channels, by value, 2007?08 (%) 32
Table 14: Ireland dog care value, by distribution channel, 2007?08 ( m nominal prices) 32
Table 15: Ireland dog care expenditure per capita, 2003?08 ( , nominal prices) 34
Table 16: Ireland dog care forecast expenditure per capita, 2008?13 ( , nominal prices) 34
Table 17: Ireland dog care expenditure per capita, 2003?08 (US$ nominal prices) 35
Table 18: Ireland dog care forecast expenditure per capita, 2008?13 (US$ nominal prices) 35
Table 19: Ireland dog care consumption per capita, 2003?08 (Kg/Units) 36
Table 20: Ireland dog care forecast consumption per capita, 2008?13 (Kg/Units) 36
Table 21: Mars, Inc. Key Facts 37
Table 22: Nestl SA Key Facts 39
Table 23: Ireland dog food value, 2003?08 ( m, nominal prices) 42
Table 24: Ireland dog food value forecast, 2008?13 ( m, nominal prices) 43
Table 25: Ireland dog food value, 2003?08 (US$ m nominal prices) 45
Table 26: Ireland dog food value forecast, 2008?13 (US$ m nominal prices) 45
Table 27: Ireland dog food volume, 2003?08 (Kg m) 47
Table 28: Ireland dog food volume forecast, 2008?13 (Kg m) 48
Table 29: Ireland dog food brand share, by value, 2007?08 (%) 51
Table 30: Ireland dog food value, by brand 2007?08 ( m nominal prices) 51
Table 31: Ireland dog food company share by value, 2007?08 (%) 53
Table 32: Ireland dog food value, by company, 2007?08 ( m nominal prices) 53
Table 33: Ireland dog food distribution channels, by value, 2007?08 (%) 54
Table 34: Ireland dog food value, by distribution channel, 2007?08 ( m nominal prices) 54
Table 35: Ireland dog food expenditure per capita, 2003?08 ( , nominal prices) 56
Table 36: Ireland dog food forecast expenditure per capita, 2008?13 ( , nominal prices) 56
Table 37: Ireland dog food expenditure per capita, 2003?08 (US$ nominal prices) 57
Table 38: Ireland dog food forecast expenditure per capita, 2008?13 (US$ nominal prices) 57
Table 39: Ireland dog food consumption per capita, 2003?08 (Kg) 58
Table 40: Ireland dog food forecast consumption per capita, 2008?13 (Kg) 58
Table 41: Ireland dog toys value, 2003?08 ( m, nominal prices) 59
Table 42: Ireland dog toys value forecast, 2008?13 ( m, nominal prices) 60
Table 43: Ireland dog toys value, 2003?08 (US$ m nominal prices) 62
Table 44: Irelan

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