| Title: | Global Market Review of Brandy and Cognac - forecasts to 2011 |
| Price: | $1,220.00
|
| Publication Date: | Nov 01, 2007 |
| Author: | IWSR Drinks Record Editor Alexander Smith |
| Abstract: | The term brandy is derived from the Dutch word brandewijn, meaning 'burnt wine', which is how Dutch traders described it in the 16th century as they brought it to Northern Europe from its heartland in Southern France and Spain. |
| Brief Excerpt: | ...This repo rt is provided for individual us e only. If you would like to sha re this report with y our colleagues, ple ase order a dditional copi es o r sign up fo r a multi-user li cence by cont acting: ... |
| Word Count: | 42694 |
| Length: | 75 Pages |
| Document ID: | JD1 |
| Industry: | Alcoholic Beverages |
| Country: | United Kingdom |
| Format: | 
Adobe Acrobat
|
| Free Sample: |
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Sections |
| Title | Starting Page | Number of Pages |
|---|
| Single-user licence edition | 3 | 2 |
| Copyright statement | 0 | 4 |
| just-drinks.com membership | 0 | 5 |
| Contents | 5 | 2 |
| List of figures | 7 | 1 |
| List of tables | 8 | 1 |
| Chapter 1 Sector overview | 9 | 9 |
| Market size | 0 | 13 |
| Healthy shipment levels | 0 | 18 |
| Chapter 2 The changing environment | 18 | 10 |
| Greater producer focus | 0 | 19 |
| Greater competition | 0 | 22 |
| Inventories | 0 | 23 |
| Pricing trends | 0 | 25 |
| Contemporising Cognac through hybrids | 0 | 26 |
| Chapter 3 The markets | 28 | 26 |
| France | 0 | 29 |
| UK market improves | 0 | 31 |
| Germany | 0 | 32 |
| Mixed picture in Scandinavia | 0 | 33 |
| Russian Cognac market emerges | 0 | 36 |
| Spanish suppliers look to rejuvenate brandy | 0 | 37 |
| Strong premium trends in US | 0 | 41 |
| Mexico trades up | 0 | 43 |
| Brazil, Bolivia and Colombia brandy gains | 0 | 44 |
| Conhaque gains in Brazil | 0 | 44 |
| Domecq dominates in Colombia | 0 | 44 |
| Peru | 0 | 46 |
| Asia | 0 | 47 |
| Cognac sales explode in China | 0 | 49 |
| Other emerging Asian markets | 0 | 51 |
| Japanese malaise | 0 | 52 |
| Other markets: South Africa | 0 | 54 |
| Chapter 4 Favourable travel retail trends | 54 | 5 |
| Mainland travelling Chinese | 0 | 57 |
| Positive trends in North America | 0 | 57 |
| Travel retail exclusive products proliferate | 0 | 59 |
| Chapter 5 Producer profiles | 59 | 17 |
| Hennessy builds upon its dominance | 0 | 61 |
| R my: Showing off its premium qualities | 0 | 64 |
| Improving distribution | 0 | 64 |
| New era for Courvoisier | 0 | 69 |
| Camus aims to restore luster to Cognac | 0 | 72 |
| Otard looks towards global re-launch | 0 | 73 |
| KWV moves to sharpen its marketing side | 0 | 74 |
| Distell dominates South African market | 0 | 76 |
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