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Sections |
| Title | Starting Page | Number of Pages |
|---|
| Introduction<Br><Br><paragraph>Verdict Research: UK Womenswear Retailers 2009 delivers comprehensive analysis of the key issues facing retailers in the sector as well as highlighting key growth opportunities. It profiles the top 10 operators in the market | 0 | 1 |
| CHAPTER 1 EXECUTIVE SUMMARY | 24 | 4 |
| Key findings | 24 | 1 |
| Main conclusions | 25 | 1 |
| Retailers forced to raise their game as expenditure declines | 25 | 3 |
| CHAPTER 2 MARKET ANALYSIS | 28 | 11 |
| Market definition and analysis | 28 | 1 |
| First decline in womenswear expenditure in over 20 years | 28 | 2 |
| Clothing market spending trends | 30 | 1 |
| A shrinking clothing market | 30 | 1 |
| Womenswear in context of clothing market | 31 | 1 |
| More resilient than menswear | 31 | 2 |
| Womenswear spending trends | 33 | 1 |
| Inflation returns in 2009 | 33 | 4 |
| Retail distribution | 37 | 1 |
| Clothing: grocers advance with mail order now in sights | 37 | 1 |
| Womenswear: department stores hold off grocers | 38 | 1 |
| CHAPTER 3 COMPANY DATA ANALYSIS | 39 | 17 |
| Clothing market shares | 39 | 1 |
| Grocers continue to grow share | 39 | 1 |
| Womenswear market shares | 40 | 1 |
| Matalan and Primark forge ahead in 2009 | 40 | 1 |
| Winners and losers | 41 | 1 |
| Winners are value retailers except Debenhams in womenswear | 41 | 5 |
| Key operating statistics | 46 | 1 |
| Growth continues at a slower rate | 46 | 1 |
| Sales vs space growth | 47 | 1 |
| Specialists lose sales despite increasing space | 47 | 2 |
| Womenswear sales densities | 49 | 1 |
| Sales densities drop as space increases | 49 | 2 |
| Space allocation | 51 | 1 |
| Casualwear continues to dominate | 51 | 2 |
| Advertising media expenditure | 53 | 1 |
| Advertising spend cut in recession | 53 | 3 |
| CHAPTER 4 OUTLOOK | 56 | 29 |
| Drivers of loyalty | 56 | 1 |
| Older women want quality, service young ones demand convenience | 56 | 1 |
| All women more price-conscious in recession | 56 | 5 |
| Female demographic opportunities | 61 | 1 |
| Ageing population profile | 61 | 1 |
| 25-34s younger for longer but time pressures increase | 62 | 1 |
| 45-54s demand more from their clothing | 63 | 1 |
| 65+ broader set of needs | 64 | 1 |
| Shopping styles polarise towards each end of age spectrum | 65 | 1 |
| Price inflation | 66 | 1 |
| Returns after a decade of deflation | 66 | 1 |
| Market entrants | 67 | 1 |
| Fashion premium sector attracts interest | 67 | 2 |
| Retailer casualties opportunities | 69 | 1 |
| Clothing and footwear most impacted by casualties | 69 | 1 |
| Opportunities for womenswear retailers | 70 | 2 |
| Online presence toughens | 72 | 1 |
| Key drivers of online success | 72 | 3 |
| Opportunities remain for newcomers | 75 | 3 |
| Implications of online retailing | 78 | 1 |
| International expansion drives growth | 79 | 1 |
| Retailers look elsewhere as UK becomes increasingly saturated | 79 | 4 |
| Outlook summary | 83 | 1 |
| Womenswear strategy overview | 83 | 2 |
| CHAPTER 5 ARCADIA GROUP | 85 | 29 |
| Looks further afield for expansion | 85 | 1 |
| Recent key events | 86 | 1 |
| Sights set on world domination | 86 | 3 |
| Propositions | 89 | 1 |
| Arcadia distances brands from value retailers | 89 | 5 |
| Financials | 94 | 1 |
| Suffers in recession | 94 | 7 |
| Space | 101 | 1 |
| Expansion through Bhs and standalones | 101 | 2 |
| Space allocation | 103 | 5 |
| Sector performance womenswear | 108 | 1 |
| Space productivity declines | 108 | 3 |
| Outlook | 111 | 1 |
| Opportunities remain, but Arcadia must not spread itself too thinly | 111 | 3 |
| CHAPTER 6 ASDA | 114 | 20 |
| Improvements raise sales | 114 | 1 |
| Recent key events | 115 | 1 |
| New initiatives provide support for growth | 115 | 3 |
| Proposition | 118 | 1 |
| Value proposition begins to attract a broader demographic | 118 | 2 |
| Financials | 120 | 1 |
| Trading performance provides positive outlook | 120 | 3 |
| Space | 124 | 1 |
| Expansion slows, with focus on Asda Living | 124 | 2 |
| Space allocation | 126 | 2 |
| Sector performance womenswear | 128 | 1 |
| Improved sales performance provides encouragement for 2009 | 128 | 4 |
| Outlook | 132 | 1 |
| Further developments will improve George s value fashion credibility | 132 | 2 |
| CHAPTER 7 DEBENHAMS | 134 | 19 |
| Wide price architecture works well in recession | 134 | 1 |
| Recent key events | 135 | 1 |
| Develops product offer | 135 | 2 |
| Proposition | 137 | 1 |
| Broad brand portfolio attracts a wide customer base | 137 | 1 |
| Financials | 138 | 1 |
| Positive trading performance | 138 | 6 |
| Space | 144 | 1 |
| Expansion of space has driven sales growth | 144 | 2 |
| Space allocation | 146 | 2 |
| Sector performance womenswear | 148 | 1 |
| Womenswear continues to grow albeit at a slower rate | 148 | 3 |
| Outlook | 151 | 1 |
| Differentiation key | 151 | 2 |
| CHAPTER 8 M&S | 153 | 25 |
| Market leader under fire | 153 | 1 |
| Recent key events | 154 | 1 |
| Devising a post-recession strategy | 154 | 5 |
| Proposition | 159 | 1 |
| Financials | 160 | 1 |
| Trading performance disappoints | 160 | 5 |
| Space | 167 | 1 |
| Expansion of space key factor behind growth | 167 | 3 |
| Space allocation | 170 | 2 |
| Sector performance womenswear | 172 | 1 |
| Sharp decline in sales and space productivity after three years of growth | 172 | 3 |
| Outlook | 175 | 1 |
| M&S size still dominates but it needs speedy execution of growth strategy | 175 | 3 |
| CHAPTER 9 MATALAN | 178 | 18 |
| Renaissance for value retailer | 178 | 1 |
| Recent key events | 179 | 1 |
| Business improvements attract new customers | 179 | 3 |
| Proposition | 183 | 1 |
| Financials | 184 | 1 |
| Like-for-like uplifts boost performance | 184 | 4 |
| Space | 188 | 1 |
| Expansion on agenda again | 188 | 1 |
| Space allocation | 189 | 2 |
| Sector performance womenswear | 191 | 1 |
| Gains share once more | 191 | 1 |
| Constant need to drive footfall to stores | 192 | 2 |
| Outlook | 194 | 1 |
| Strategy delivers growth and boosted further by recession | 194 | 2 |
| CHAPTER 10 NEW LOOK | 196 | 20 |
| Strong value credentials maintain market resilience | 196 | 2 |
| Recent key events | 198 | 1 |
| Shapes up for global assault | 198 | 2 |
| Proposition | 200 | 1 |
| Widens price architecture with sub brands | 200 | 1 |
| Financials | 201 | 1 |
| Trading performance continues to impress | 201 | 6 |
| Space | 207 | 1 |
| Expands faster than sales | 207 | 1 |
| New Look continues aggressive space expansion internationally | 208 | 1 |
| Space allocation | 209 | 2 |
| Sector performance womenswear | 211 | 1 |
| Womenswear sales continues to grow but at a slower rate | 211 | 3 |
| Outlook | 214 | 1 |
| Competition with value end intensifies | 214 | 2 |
| CHAPTER 11 NEXT | 216 | 19 |
| Steps in right direction | 216 | 1 |
| Recent key events | 217 | 1 |
| A focus on range development helps the brand turn a corner | 217 | 2 |
| Proposition | 219 | 1 |
| Expanding ranges broaden appeal | 219 | 1 |
| Financials | 220 | 1 |
| Sales growth continues its decline | 220 | 5 |
| Space | 225 | 1 |
| Growth in space slows, but larger sites are targeted | 225 | 2 |
| Space allocation | 227 | 2 |
| Sector performance womenswear | 229 | 1 |
| 2009 womenswear sales continue the declining pattern | 229 | 3 |
| Outlook | 232 | 1 |
| Improvements still necessary to turn Next around | 232 | 3 |
| CHAPTER 12 PRIMARK | 235 | 16 |
| Opportunities remain abundant | 235 | 1 |
| Recent key events | 236 | 1 |
| Aims for more growth | 236 | 2 |
| Proposition | 238 | 1 |
| Value fast fashion maintains appeal in recession | 238 | 1 |
| Financials | 239 | 1 |
| Strong growth continues into 2009 albeit at slower rate | 239 | 4 |
| Space | 243 | 1 |
| Primark continues with aggressive space expansion | 243 | 1 |
| Space allocation | 244 | 2 |
| Sector performance womenswear | 246 | 1 |
| Growth of womenswear sales slows but is still commendable | 246 | 3 |
| Outlook | 249 | 1 |
| Primark well prepared for future growth | 249 | 2 |
| CHAPTER 13 TESCO | 251 | 22 |
| Making progress in value clothing | 251 | 1 |
| Recent key events | 252 | 1 |
| Continuous initiatives to ride out of the recession on top | 252 | 3 |
| Proposition | 255 | 1 |
| Broad target market results in range lacking focus | 255 | 1 |
| Financials | 256 | 1 |
| Trading performance shows Tesco s ability to defy recession | 256 | 7 |
| Space | 263 | 1 |
| Space continues to grow cautiously | 263 | 3 |
| Space Allocation | 266 | 2 |
| Sector performance - womenswear | 268 | 1 |
| Disppointing sales for womenswear with growth at a new low | 268 | 3 |
| Outlook | 271 | 1 |
| Tesco must raise its game in clothing | 271 | 2 |
| CHAPTER 14 TK MAXX | 273 | 15 |
| Buoyant through economic downturn | 273 | 1 |
| Recent key events | 274 | 1 |
| Building on strong foundations | 274 | 2 |
| Proposition | 276 | 1 |
| Discounted brands appeal to price conscious customers in recession | 276 | 1 |
| Financials | 277 | 1 |
| Positive performance in a difficult climate | 277 | 4 |
| Space | 281 | 1 |
| As UK growth slows the Continent offers opportunities for expansion | 281 | 1 |
| Space allocation | 282 | 1 |
| Sector performance womenswear | 283 | 1 |
| Sharp decline in sales growth in the last two years | 283 | 3 |
| Outlook | 286 | 1 |
| Growth available from all angles | 286 | 2 |
| CHAPTER 15 SMALLER RETAILERS | 288 | 18 |
| Produce sales growth of up to 90.0% | 288 | 1 |
| Fat Face | 289 | 1 |
| Casual brand for stylish, active customers | 289 | 2 |
| Hobbs | 291 | 1 |
| Expands customer base | 291 | 1 |
| Jack Wills | 294 | 1 |
| Lifestyle brand for young, affluent customers | 294 | 2 |
| Reiss | 296 | 1 |
| Design, quality and service create exclusive feeling | 296 | 3 |
| Whistles | 299 | 1 |
| Targets younger audience | 299 | 2 |
| White Stuff | 301 | 1 |
| Feel of an independent store | 301 | 2 |
| Outlook | 303 | 1 |
| Differentiation key | 303 | 3 |
| CHAPTER 16 GLOSSARY | 306 | 2 |
| Financial Statistics VAT | 306 | 2 |
| Trading Profile | 306 | 1 |
| Key Operating Ratios | 306 | 1 |
| Physical Development | 307 | 1 |
| Abbreviations | 307 | 1 |
