Wine consumption in China has been steadily increasing, especially among white-collar workers and young people. As a result, various media outlets have been popularizing wine culture, and foreign enterprises have held promotional wine-tasting events. This has helped enrich consumer knowledge of wine, stimulating wine consumption. In addition, the government has been encouraging the consumption of alcoholic beverages with lower alcohol content, including wine.
Revenue for the Wine Production industry in China is expected to increase 3.6% in 2015 to reach $7.3 billion.
The Wine Production industry in China produces wine from grapes or grape juice. Industry products include dry red wines, dry white wines, sweet wines and specialty wines.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.