The Video Hire Outlets industry is not maintaining its share of total consumer expenditure on recreation and culture. This is due to significant competition for household discretionary income from several sources, such as the internet and pay-TV operators. Other retailers are continuing to encroach on the traditional territory of video stores, especially in the sale of DVDs and Blu-ray Discs, generally at significantly reduced prices. More recently, some other operators, including Telstra, Optus and Fairfax Media, have begun offering digital video-on-demand services and online ordering and posting of DVDs to households.
This report consists of businesses and vendors mainly engaged in hire and sales of pre-recorded video DVDs and HD Blu-ray products and games for personal use only. Industry operators generally rent and sell DVDs and Blu-ray Discs, as well as some games and general merchandise, including snack food and drinks. Businesses can operate through a variety of mediums, including stores, kiosks, and mail order.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.