The UK Vegetable Growing industry consists of farms that produce any number of root, leafy, fruit-bearing or other vegetables as well as melons. Industry produce may be cultivated in fields or covered nurseries. Overall, industry revenue has decreased over the past five years, though performance has been highly volatile over the period. Farmers have had to contend with high volatility in vegetable production and rising prices caused by extreme fluctuations in weather. At the same time, demand for vegetables has declined as government and NHS five-a-day health messages proved ineffective in convincing Britons to eat more vegetables.
The industry consists of farmers growing vegetables and melons in fields and greenhouses. The industry supplies produce for both the fresh and processing markets.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.