During the five years to 2015, the Vegetable Farming industry was not immune to the effects of the recession. As disposable income shrunk in the years following the economic downturn, consumers tightened their budgets and demand for vegetables decreased. Additionally, early in the five-year period, a weak US dollar encouraged imports of fresh vegetables, further constraining industry growth. However, in the years following 2010, demand returned to healthy levels and the price of vegetables remained high, resulting in robust growth. In the five years to 2020, per capita consumption of vegetable will likely remain stagnant. However, continued steady demand and high product prices are expected to drive industry revenue growth.
Operators in this industry grow a wide variety of vegetables and melons in open fields and in greenhouses. This report does not include some notable crops such as corn, soybeans or wheat, which are included under the scope of other reports.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.