Toy and Games Industry in Australia - IBISWorld Industry Market Research

Toy and Games Industry in Australia

Toy and Games Industry in Australia - IBISWorld Industry Market Research
Toy and Games Industry in Australia
Published Nov 20, 2012
33 pages — Published Nov 20, 2012
Price US$ 970.00  |  Buy this Report Now

About This Report


The Toy and Games industry is expected to experience a difficult market over the five years through 2012-13. Incorporating the manufacture, wholesale and retail sale of toy and game products, industry revenue is projected to decline by an annualised 1.5% over this period. However, it is important to note that due to the collaboration of three diverse activities, a level of double counting may be incorporated into these sales estimates.

The toy and game market has undergone considerable transformation compared with its origins. At the manufacturing level, toys that were once crafted by hand are now largely mass-produced in overseas facilities, which offer cheaper labour costs.

This industry includes companies that manufacture, wholesale or retail toys and games. Examples of products in this industry include toys for infants, boys and girls; puzzles; educational toys; and board games. It should be noted that video game products (such as consoles, games and accessories) are excluded from this industry.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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IBISWorld Industry Market Research. "Toy and Games Industry in Australia" Nov 20, 2012. Alacra Store. Apr 20, 2018. <>
IBISWorld Industry Market Research. (2012). Toy and Games Industry in Australia Nov 20, 2012. New York, NY: Alacra Store. Retrieved Apr 20, 2018 from <>
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