The Sunglasses Stores industry has suffered in a difficult retail environment over the past five years, as weak consumer sentiment, constrained demand and fierce competition have placed significant pressure on revenue. Over the five years through 2014-15, industry revenue is expected to contract by an annualised 1.0%, to total $312.4 million. Instability in global financial markets and economic uncertainty have caused sentiment levels to fall, resulting in consumers becoming more cautious with their spending. Many households have scaled back expenditure on non-essential, discretionary goods, preferring to save rather than spend.
Businesses in this industry sell prescription and non-prescription sunglasses, and may also provide fitting and lens processing services. The industry excludes department stores, optometrists and all online sunglasses sales.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.