The Sports Administrative Services industry has become increasingly valuable to TV broadcasters over the past five years. Substantial new broadcast rights deals signed by major players have driven revenue growth at a forecast compound annual rate of 6.1% over the past five years. This includes consistent strong growth of 5.2% in 2014-15, to take industry revenue to $3.6 billion. The value of live sport to TV broadcasters was evident in the AFL's five-year $1.3 billion deal with Channel Seven and Foxtel announced in April 2011, which was followed up in August 2012 by a five-year $1.0 billion deal for Channel Nine and Foxtel to gain the rights to NRL coverage.
Operators in the industry are primarily engaged in the administration and/or control of sports or physical recreation organisations. These organisations are responsible for the policies, rules and regulations governing the conduct of an individual sporting or physical recreation discipline.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.